Brooks Stevens Design Associates
Private | |
Industry |
Industrial Design, Engineering, Prototyping, Graphic Design |
Founded | 1934 in Milwaukee, Wisconsin |
Headquarters |
Allenton, Wisconsin St. Paul, Minnesota |
Key people |
George Konstantakis, P.E., President Daniel L. Riley, General Manager Dean Holzberger, Sales/Business Development |
Products | Product development |
Number of employees | 25 (2015) |
Website | www.brooksstevens.com |
Brooks Stevens, Inc., formally known as Brooks Stevens Design Associates and Brooks Stevens Design, is a product development firm headquartered in Allenton, Wisconsin. The firm also has an office in St. Paul, Minnesota. Brooks Stevens offers a wide range of services, including research, industrial design, engineering, prototyping, project management, and graphic design.
History
Brooks Stevens Design was established by Clifford Brooks Stevens in 1935. In 1954, Brooks Stevens, the founder, popularized the term "planned obsolescence"[1] as a cornerstone to product evolution. Declared a "Giant of Industrial Design" by the New York Times, Brooks Stevens' philosophies defined the industrial design profession.[2] Historically, the firm is known for designing the 1949 Twin Cities Hiawatha and Olympian Hiawatha trains with the "Skytop Lounge". The firm has designed products from toasters to automobiles, continuing this legacy today and having added numerous heavy equipment clients to the portfolio.
In 2007, the founder's son Kipp Stevens merged Brooks Stevens with Ingenium Product Development, vastly expanding its product coverage and engineering capabilities.
Today, Brooks Stevens is globally known for designing and engineering both consumer-facing and heavy industrial products, the group's dominant strength being a structured approach to research and multiple idea generation that enables a faster engineering process and path to the product's commercial launch.
Portfolio
Brooks Stevens, Inc. has worked with a wide range of clients, including Harley Davidson, Motorola, Honda, Dremel, Briggs & Stratton and rapidly emerging Internet of Things (IoT) manufacturers such as OnKöl (www.onkol.net).
References
- ↑ History of Brooks Stevens
- ↑ STENQUIST, PAUL (May 13, 2011). "From the Pen of a Giant of Industrial Design". New York Times. Retrieved 14 March 2012.
Other Links
- Article on the Effects of WWII on Design and Brooks Stevens
- Article, 'Brooks Stevens: Designing the American Dream', by Bill Povletich