Boys Will Be Boys (Paulina Rubio song)

"Boys Will Be Boys"
Single by Paulina Rubio
from the album Brava! Reload and Bravísima!
Released March 24, 2012
Format Promo, digital download
Recorded 2012
Genre Dance-pop, Latin pop
Length 3:05
Label Universal
Writer(s) Nadir Khayat, Alex Papaconstantinou, Bilal Hajji, Adam Baptiste
Producer(s) Paulina Rubio,[1] RedOne,[2] Alex P
Paulina Rubio singles chronology
"Me voy"
(2012)
"Boys Will Be Boys"
(2012)
"Mi Nuevo Vicio"
(2015)

"Boys Will Be Boys" is an English-language dance-pop song by Mexican pop singer Paulina Rubio. It was released as the lead single from the singer's most recent EPs, Brava! Reload and Bravísima!. The song was produced by RedOne, which makes this song his fourth collaboration with Paulina.

The song was released on March 24, 2012 on iTunes and Amazon in Europe countries first and then internationally.[3][4] "Boys Will Be Boys" is Rubio's first single in English since 2002.[5]

Background and composition

"Boys Will Be Boys" is the third English song in which RedOne and Paulina Rubio worked on, after "All Around the World" and "Heat of the Night," and fourth overall, also including Brava!'s lead single "Me Gustas Tanto." It is mainly based on guitar riffs and synthesizers. The bridge has been compared with the one on Vengaboys' song "Boom Boom Boom Boom",[6] and the overall production to Jennifer Lopez's hit single, "On The Floor", which was also produced by RedOne.

Promotion and release

The song was released on March 24, 2012 on iTunes and Amazon in Europe countries first and then internationally.[3][4] Later, it was released in Latin America. Paulina Rubio performed the song live for the first time on the 2012 ceremony if the Billboard Latin Music Awards on Telemundo.[7] The single was performed at the Sabado Gigante's 50th anniversary show on Univision.

On Dec 18, 2013 (more than a year later from its release) Paulina performed a new remix in The X Factor U.S final.

Music video

Paulina traveled to London, UK, to film the music video for the song.[8] The video was Directed by Yasha Malekzad and was produced by Jacuzzi Films Limited.[9] The video was released on April 27, 2012.

Reception

Enric Zapatero from Cromosoma X gave a somewhat mixed impression, commenting that it was a weird move to promote an album with a song that's not featured on it, and stating that "'Boys Will Be Boys' has been selected by the Mexican singer as a new single and it's pretty good, [the song] is very catchy and castañuelas always sound good in a latin song". He also stated that Rubio had the "idea of sounding like [Jennifer Lopez's] 'On the Floor'".[6]

Track listing

Digital download[3][4]

No. TitleWriter(s)Producer(s) Length
1. "Boys Will Be Boys"  Paulina Rubio, RedOneRedOne 3:05

Chart performance

The single debuted at No.44 on the Spanish Singles Chart, and has so far reached No.2.[10] The song also debuted at No.48 on US Hot Dance Club Songs (Billboard) without any promotion in the US and eventually peaked at #17.[11]

Charts

Chart (2012) Peak
position
Mexico General Airplay (Monitor Latino)[12] 16
Mexico (Official Singles Chart)[13] 14
Mexico Top Inglés (Monitor Latino)[14] 20
Mexican Airplay Chart (Billboard International)[15] 7
Spain (Sales) (PROMUSICAE)[16] 2
Spain (Airplay) (PROMUSICAE)[17] 2
US Hot Dance Club Songs (Billboard)[18] 17
US Billboard Latin Pop Songs[19] 16
US Billboard Tropical Songs[20] 10
Year-End Chart (2012) Peak
position
Spain (PROMUSICAE)[21] 14

Sales and certifications

Country Certification Sales
Spain Gold[22] 20,000

Release history

Digital releases
Country Date Format
United Kingdom[4] March 23, 2012 Digital download
Spain[23]
Argentina[24]
Chile[25]
Venezuela[26]
Colombia[27]

References

  1. ""Paulina Rubio viaja a Londres para grabar su próximo video"". La Vanguardia (México). Retrieved April 4, 2012.
  2. Lansky, Sam (March 26, 2012). "Paulina Rubio Is Back With 'Boys Will Be Boys,' We're In Love With It!". MTV (United States). Retrieved on April 4, 2012.
  3. 3.0 3.1 3.2 "iTunes - Música - Boys Will Be Boys - Single de Paulina Rubio". iTunes. Retrieved on April 4, 2012.
  4. 4.0 4.1 4.2 4.3 "Boys Will Be Boys: Paulina Rubio: Amazon.co.uk: MP3 Downloads". Amazon (UK). Retrieved on April 4, 2012.
  5. "Paulina Rubio graba en inglés y filma video en Londres". Tabasco Hoy. Retrieved on May 9, 2012.
  6. 6.0 6.1 Zapatero, Enric (March 26, 2012)."Paulina Rubio lanza nuevo single: ‘Boys Will Be Boys’" . Retrieved on April 4, 2012.
  7. "PAULINA RUBIO presenta su nuevo sencillo en Ingles “Boys Will Be Boys”, disponible en iTunes a partir de hoy!". Universal Musica. Retrieved on May 4, 2012.
  8. "Paulina Rubio filma nuevo video en Londres". Tabasco Hoy. Retrieved on May 4, 2012.
  9. Mario Armando Lavandeira, Jr. (March 21, 2012). "Paulina Rubio lanza sencillo en inglés". UPI.com. Retrieved on April 4, 2012.
  10. "Top 50 Canciones". Spanish Singles Chart. PROMUSICAE. Retrieved on May 4, 2012.
  11. "Chart Highlights: Pop, Country Songs & More". Billboard. Prometheus Global Media. 2011-03-28. Retrieved 2011-03-30.
  12. "Top 20 Inglés". 2012-06-30. Archived from the original on 2012-06-22.
  13. http://radionotas.com/top-20/ml-mexico/
  14. "Top 20 Inglés". 2012-06-30. Archived from the original on 2012-06-22.
  15. "Top Albums - Billboard 200 - Album Sales - Nielsen Soundscan". Billboard.biz. Retrieved 2012-09-28.
  16. PROMUSICAE
  17. PROMUSICAE
  18. "Billboard Hot Dance Club Play Issue date:09/15/2012 - Powered by XMB 1.9.11". Dj Rico Mixshow. Retrieved 2012-09-28.
  19. http://www.billboard.com/artist/328436/paulina+rubio/chart?f=372
  20. "Top Latin Songs, Latin Music Hits & Popular Latin Music Charts" (in (Russian)). Billboard. Retrieved 2012-09-28.
  21. "Top 50 Canciones Anual 2012". Promuiscae.es. Retrieved 2013-01-15.
  22. "Promusicae". Promusicae. 2007-03-05. Retrieved 2012-09-28.
  23. "Boys Will Be Boys - Single de Paulina Rubio". iTunes (ES). Apple, Inc. Retrieved on May 4, 2012.
  24. "Boys Will Be Boys - Single de Paulina Rubio". iTunes (Argentina). Apple, Inc. Retrieved on May 4, 2012.
  25. "Boys Will Be Boys - Single de Paulina Rubio". iTunes (Chile). Apple, Inc. Retrieved on May 4, 2012.
  26. "Boys Will Be Boys - Single de Paulina Rubio". iTunes (VE). Apple, Inc. Retrieved on May 4, 2012.
  27. "Boys Will Be Boys - Single de Paulina Rubio". iTunes (Colombia). Apple, Inc. Retrieved on May 4, 2012.

External links