Billboard Liberation Front
Example work, post-Hurricane Katrina.
The Billboard Liberation Front practices culture jamming by altering billboards by changing key words to radically alter the message, often to an anti-corporate message.[1] It started in San Francisco in 1977.[2]
See also
References
- ↑ "Using urban guerrilla tactics, Billboard Liberation Front 'adjusts' ads". SF Gate. August 24, 2003. Retrieved 2010-12-09.
The Billboard Liberation Front -- a loosely knit Bay Area underground organization that for 23 years has "improved" billboards in San Francisco by changing advertising messages with a decidedly countercultural sensibility
- ↑ Alexander Barley (May 21, 2001). "Battle of the image". New Statesman. Retrieved 2010-12-09.
Subvertising is not a new idea - the Billboard Liberation Front, which started in San Francisco in 1977, is one milestone.
External links
- Billboard Liberation Front Creative Group
- Interview with Jack Napier of the Billboard Liberation Front
- Interview with Jack Napier on Bombing science
- San Francisco Chronicle
- Salon.com
- Adweek
- LA Weekly
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