American Amusement Machine Association

The American Amusement Machine Association (AAMA) is a trade association established in 1981 which represents the coin-operated amusement machine industry.[1]

Video game controversy

In 2000, the AAMA was sued by Teri Kendrick, who believed that minors should have limited access to video games that featured violence;[2] it was eventually settled in 2001 with a reversal of the original judgment.[2][3]

The AAMA, in association with the Amusement & Music Operators Association, established the Parental Advisory System (PAS), which rates the content of arcade games.[4][5]

Parental Advisory System

Color Rating Description[6]
Green Suitable for All Ages This game would be recommended for a general audience and would be suitable for all ages.
Yellow Mild May contain mild violence, suggestive themes, minimal blood or crude humor.
Red Strong May contain strong language, sexual content or strong violence involving human characters resulting in blood and gore.
Orange This Game Not Yet Rated Has not yet been rated by the manufacturer

References

  1. ↑ "Mission". American Amusement Machine Association. Retrieved 2013-12-14.
  2. ↑ 2.0 2.1 "American Amusement Machine Association, et al. v. Teri Kendrick". Archived from the original on 6 September 2008.
  3. ↑ "EFF Appellate Decision". Electronic Frontier Foundation. Retrieved 2008-08-17.
  4. ↑ "Parental Advisory System". American Amusement Machine Association. Retrieved 2013-12-14.
  5. ↑ "Parental Advisory System". Amusement & Music Operators Association. Retrieved 2013-12-14.
  6. ↑ PAS Sticker & Poster Order Form. American Amusement Machine Association. Accessed: 2013-09-19. (Archived by WebCite at http://www.webcitation.org/6Jl8Q0VQN)