Amalgamated Advertising

Amalgamated LLC
Independent
Industry Advertising, Marketing
Founded 2003
Headquarters New York, NY, USA
Key people
Eric Silver
Brian Martin
Doug Cameron
and Fiona McBride
Website silverpartners.com

Amalgamated Advertising is an independent advertising agency based in New York City. The agency was founded in 2003 by Douglas Cameron, Jason Gaboriau and Charles Rosen.[1][2][3]

Eric Silver, former Executive Creative Director of BBDO, joined Amalgamated in September 2010 as Chief Creative Officer and majority partner. Silver and Amalgamated’s founding partners worked together for several years while at Cliff Freeman and Partners.[4][5][6]

The agency's current clients include Ben & Jerry's, Qdoba, The Coca-Cola Company, MSG Networks, The Patron Spirits Company and CarMax.[7][8][9]

In September 2012, the agency changed its name to Silver + Partners.[10]

References

  1. Carter, Bill; Rutenberg, Jim (June 9, 2003). "THE MEDIA BUSINESS: ADVERTISING -- ADDENDA; 4 Executives Leave Cliff Freeman Shop". The New York Times. Retrieved April 23, 2010.
  2. http://www.boardsmag.com/articles/magazine/20050101/smallshops.html
  3. http://www.popmatters.com/books/reviews/h/how-brands-become-icons.shtml
  4. Parekh, Rupal (Sep 7, 2010). "Eric Silver Becomes Majority Owner of Amalgamated Advertising". Advertising Age. Retrieved Oct 19, 2010.
  5. http://www.bnet.com/news-analysis/advertising/eric-silver-departs-ddb-york/74196
  6. http://www.sourceecreative.com/news.php?ID=4928
  7. http://www.amalgamatednyc.com
  8. http://www2.timesdispatch.com/business/2010/sep/04/b-cmax04-ar-486515/
  9. 9. http://www.adweek.com/news/advertising-branding/carmax-makes-agency-pick-103215
  10. http://adage.com/article/agency-news/york-shop-amalgamated-renamed-silver-partners/237169/