YourGrocer.com

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YourGrocer.com (New YourGrocer, LLC)
Type Privately held company
Industry Online grocery shopping
Founded 2002
Headquarters Elmsford, NY, USA
Products Groceries
Website www.yourgrocer.com

YourGrocer.com is owned by New YourGrocer LLC, which began operations in the greater New York City area in May 2002. Marketed as "the warehouse club that delivers," YourGrocer.com aims to provide the convenience of online shopping and home delivery with the economies of buying groceries at wholesale prices.[1] Its product line is similar to warehouse clubs’ larger sizes and multi-packs of single-serving groceries, snacks and beverages. It substitutes its own shoppers’ time, delivery vans and drivers for the customers’ gas, time spent in shopping and waiting in lines, bagging and schlepping.

History

New YourGrocer purchased the website and certain other assets from an earlier corporation, YourGrocer.com, Inc., which ceased operations in Fall 2001.[2] The company expanded its service to offices, with deepening distribution in Manhattan, Brooklyn, Queens, the Bronx, Westchester County and SW Fairfield County. The company has also benefited from growth in the online grocery shopping sector.[3] It operates using its own fleet of vans from a base in Elmsford, south Westchester, NY, but does not ship beyond these areas.

Management

Since its inception in 2002, New YourGrocer has been owned and run by a group of former YourGrocer.com customers with backgrounds in marketing, technology-based start-ups, small business management and corporate strategy. The company increased efficiency in operations and purchasing, and has built a foundation of repeat customers, residential and institutional, primarily by word-of-mouth advertising.

References

  1. ↑ Blair, Jayson (September 5, 2000). "Online Deliveries Lighten the Burden for the Disabled". The New York Times. September 5, 2000. Retrieved 2009-01-17. 
  2. ↑ "Bouncing Back from Cyber Limbo". Crain’s New York Business. June 24, 2002. June 24, 2002. Retrieved 2009-01-17. 
  3. ↑ "Online Grocery Shopping: Way To Go?". CBS News, ConsumerWatch. July 28, 2006. Retrieved 2009-01-17. 
  • "Bringing Home the Groceries" The Journal News, August 19, 2000.

See also

External links

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