WWRK

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WWRK
City of license Florence, South Carolina
Frequency 970 AM
First air date July 13th, 1947
Format News/Talk
Power 10,000 Watts (day)
3,000 Watts (night)
Class B
Former callsigns WJMX (1947-2013)
Owner Qantum Communications
Website http://www.newstalk970online.com/

WWRK is a news/talk radio station located in Florence, South Carolina, United States. The station is licensed by the Federal Communications Commission (FCC) to broadcast on 970 AM with power of 10,000 watts during the day, non-directional and 3,000 watts at night, directional.

History

WWRK signed on as WJMX on July 13, 1947. This station also covered NASCAR races in the past like the 1955 Southern 500 that took place in nearby Darlington.[1] The station featured local as well as national programming from the ABC Radio Network. By the 1980s, WJMX was Top 40 under the handle "97X" but was beaten out by new upstart WPDZ (now WJMX-FM). The format migrated to its newly acquired 106.3 FM frequency (now WYNN-FM) and the station switched to Adult Contemporary before transitioning to News/Talk.[citation needed]

Qantum Communications Inc. purchased Florence's Root Communications Group LP stations in 2003.[2]

On July 16, 2012, WJMX announced that after carrying Rush Limbaugh for over twenty years, the station would replace him with Mike Huckabee. Station general manager Craig Della Riva said that the distributor wanted too much money to air the show, some advertisers asked that their commercials not air on the show, and certain changes in the show had led to an audience decline. Some listeners protested. Limbaugh is now heard on WFRK.[3]

Translators

In addition to the main station, WWRK is relayed by two translators to widen its broadcast area.[4][5]

Call sign Frequency
MHz
City of license ERP
W
Class FCC info
W250BJ 97.9 Florence, South Carolina 250 D FCC
W283AB 104.5 Florence, South Carolina 250 D FCC

References

  1. Stock Cars of 50s & 60s - Stock Car Memories: Darlington-Southern 500 -- 1955, 1956 (DVD)
  2. "Changing Hands". Broadcasting & Cable. 2003-03-16. Retrieved 2011-10-13. 
  3. Sweeney, John (2012-07-18). "Florence radio stations swap Limbaugh amid listener backlash". Florence Morning News. Retrieved 2012-07-25. 
  4. "W250BJ Radio Station Information". Retrieved 2012-07-26. 
  5. "W283AB Radio Station Information". Retrieved 2012-07-26. 

External links

Coordinates: 34°14′02″N 79°46′51″W / 34.23389°N 79.78083°W / 34.23389; -79.78083


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