WRLX

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WRLX
City of license West Palm Beach, Florida
Broadcast area West Palm Beach, Florida
Branding Mia 92.1
Frequency 92.1 MHz
First air date 12/05/2007
Format Spanish Adult Contemporary
ERP 7,200 watts
HAAT 152 meters
Class C3
Facility ID 20442
Callsign meaning refers to former Easy Listening format (ReLaX)
Owner Clear Channel Communications
Sister stations WLDI, WPHR-FM, WAVW, WKGR, WZZR, WCZR, WQOL
Webcast Listen Live
Website mia921.com

WRLX, known on-air as Mia 92.1, is a Spanish radio station licensed to the West Palm Beach, Florida market. It is owned by Clear Channel Communications, and broadcasts at 92.1 FM.

Timeline

  • 1975-1978 Broadcast on 92.1 as WWRN with a resort style format with music targeting listeners aged 50+
  • 1978-1980-- WWRN was known as 92Rock. They played album oriented rock music with Gary Beck as the program director.
  • 1983--station was Adult Contemporary WNGS Wings 92FM. Gary Harper and Terry Lee host the morning show.[1]
  • April 1988--WNGS expands its Sunday morning Jazz programming for a total of 18 hours a week.[2]
  • about April 1992--WNGS ends Adult Contemporary music during the day to become Smooth Jazz on WINGS, 92.1.
  • October 1992--Station drops Smooth Jazz format to become Easy Listening.
  • April, 1994--Local marketing agreement is signed with Fairbanks Communications, then owner of WJNO and WRMF. Fairbanks purchased the station in 1994. [3]
  • June 1994-- FCC license is granted to operate as WRLX-FM [4]
  • Spring 1996--WRLX's Easy Listening format is the highest rated radio station in the West Palm Beach market according to Arbitron.[5]
  • April 16, 1999--WRLX drops Easy Listening format for Urban Oldies 92X. Format is similar to Jammin' Oldies format on New York City's WJTM (now WWPR) [6][7]
  • January 2001--station becomes alternative "Planet Radio," but retains WRLX call letters. According to the Palm Beach Post, the songlist is almost identical to the established Buzz 103.1.[8]
  • December 2002--Planet Radio format ends. Station begins to simulcast Miami's WLVE as Smooth Jazz 92.1, a format the station abandoned ten years earlier. The simulcast was previously on 94.3 WWLV, but the owner of all three stations, Clear Channel Communications switched WWLV to Talk/Rock WZZR-FM.[9][10] In time, the station would stop simulcasting with WLVE. The same announcer would voice track the stations. In morning drive, WRLX was unable to offer time checks because the station not broadcasting live.
  • October, 2004--WRLX drops Smooth Jazz format for the second time in a dozen years to become "Soft Favorites Classy 92.1" According to the Palm Beach Post, "The new format (called Soft Adult Contemporary) appeals to the area's burgeoning Baby Boomers - the 50-years-plus active adults with not only Elton but Sinatra, Manilow, The Beatles, Neil Diamond, James Taylor and Streisand." Former WJNO newsman Jim Edwards returns to the market from Asheville, North Carolina.[11]

References

  1. Frederick Burger (June 19, 1983). "Outtakes". Miami Herald. 
  2. Don Van Natta (April 3, 1988). "Etcetera Performances Jazz Up County's Music Calendar". Miami Herald. 
  3. "Fairbanks Files to Buy WRLX". Palm Beach Post. April 5, 1994. 
  4. "Radio Locator: WRLX-FM 92.1 MHz". Theodric Technologies LLC. Retrieved 2007-10-19. 
  5. Mitch McKenney (May 1, 1996). "Fairbanks Stations Top Arbiton Ratings". Palm Beach Post. 
  6. Thom Smith (August 1, 1999). "Why Do Stations Change Formats Without Warning?". Palm Beach Post. 
  7. Thom Smith (August 1, 1999). "The New 92X". Palm Beach Post. 
  8. David Thomas (January 19, 2001). "Kirkwood Has Meat Puppets Pulling All The Rights Strings". Palm Beach Post. 
  9. Susan T. Port (December 6, 2002). "Clear Channel To Revamp Several Local Radio Stations". Palm Beach Post. 
  10. Bob Betcher (December 15, 2002). "First Phase of Clear Channel Dian Changes Under Way". Port St. Lucie News. 
  11. Thom Smith (October 5, 2004). "Corporate Pulls Plug On Jazz Programming". Palm Beach Post. 

External links

Coordinates: 26°48′00″N 80°04′34″W / 26.800°N 80.076°W / 26.800; -80.076

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