WECR-FM
| City of license | Beech Mountain, North Carolina |
|---|---|
| Branding | Highway 106.1 & 102.3 |
| Slogan | The Best Country |
| Frequency | 102.3 MHz |
| Format | Country (WMMY simulcast) |
| ERP | 1,500 watts |
| HAAT | 596.6 meters |
| Class | A |
| Facility ID | 22224 |
| Transmitter coordinates | 36°11′3.00″N 81°52′48.00″W / 36.1841667°N 81.8800000°W |
| Callsign meaning | WE CaRe about the high country |
| Affiliations | CBS Radio |
| Owner | Curtis Media Group |
| Sister stations | WMMY, WZJS, WATA, WECR (AM), WXIT |
| Website | GoBlueRidge.net |
WECR-FM (102.3 FM) is a radio station broadcasting a country music format, simulcasting WMMY 106.1 FM Jefferson, North Carolina.[1] Licensed to Beech Mountain, North Carolina, USA. The station is currently owned by Curtis Media Group and features programing from CBS Radio.[2]
History
After buying WJTP in 1996, Steve Rondinaro's Rondinaro Broadcasting changed that stations's call letters to WECR and started WECR-FM, along with buying WXIT.
In 2003 the stations were sold to Aisling Broadcasting (Jonathon Hoffman, managing member) for $2.2 million.[3]
This added to Aisling's holdings since they had also purchased in September 2003 (from Highland Communications) WATA & WZJS for a price of $2.2 million,[4] and WMMY(from Dale Hendrix) in 2004 for $1.58 million.[5]
Aisling went into receivership and George Reed of Media Services Group was appointed to manage the stations until a buyer was found.[6] Later in the year, Curtis Media Group purchased the stations.[7]
On February 24, 2013, WECR-FM changed their format from adult contemporary Mix 102.3 to country, simulcasting WMMY 106.1 FM.
Previous logo
References
- ↑ "WECR-FM Facility Record". United States Federal Communications Commission, audio division.
- ↑ "Station Information Profile". Arbitron.
- ↑ "Changing Hands". Broadcasting & Cable. 2003-10-12. Retrieved 2011-10-18.
- ↑ "Changing Hands". Broadcasting & Cable. 2003-09-28. Retrieved 2011-10-18.
- ↑ "Changing Hands". Broadcasting & Cable. 2004-03-07. Retrieved 2011-10-18.
- ↑ Scott Nicholson, "Receivership: Local Stations Seek Buyer," The Watauga Democrat, March 14, 2008.
- ↑ "Transactions for Oct. 10, 2008". Radio and Records. Retrieved 2011-10-18.
External links
- Query the FCC's FM station database for WECR
- Radio-Locator information on WECR
- Query Nielsen Audio's FM station database for WECR