WCDY

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WCDY
City of license McBain, Michigan
Broadcast area
Branding The New 107-9 CDY
Slogan Cadillac's Hits Without the Rap
Frequency 107.9 MHz
First air date October 27, 2010
Format Adult Top 40
ERP 3,100 watts
HAAT 140 meters
Class A
Facility ID 183306
Callsign meaning Caddy (nickname for Cadillac automobile)
Owner Up North Radio, LLC
Website www.1079CDY.com

WCDY (107.9 FM) is a radio station licensed to McBain, Michigan and serving the Cadillac area, broadcasting an Adult Top 40 format.

The station was launched in late October, 2010, with a temporary format of Christmas music. The permanent format debuted on December 27, 2010.

The station uses the slogan Cadillac's Hits Without the Rap and features music chiefly from the 2000s through today, with core artists including Taylor Swift, Kid Rock, Nickelback, Katy Perry, Pink, Enrique Iglesias, Train, and Lady Gaga. It has positioned itself midway between MacDonald-Garber Broadcasting's hot AC WLXV 96.7 FM "Mix 96", which features an older-skewing mix of music spanning the 1980s through today, and Midwestern Broadcasting's WJZQ 92.9 FM "Z93", which plays some hip-hop product.

WCDY is owned and operated by Jennifer Theodore, doing business as "Up North Radio, LLC." Theodore is the wife of Dom Theodore, former Vice President of CHR Programming for CBS Radio, including Detroit CHR station WDZH, and former programmer of WDZH's competitor station WKQI.

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Coordinates: 44°10′16″N 85°20′13″W / 44.171°N 85.337°W / 44.171; -85.337

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