WBRF

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WBRF
City of license Galax, Virginia
Broadcast area Southwestern Virginia
Southside Virginia
Piedmont Triad
Branding "Classic Country 98-1"
"The Legend"
Slogan "Playing 50 Years of Country"
Frequency 98.1 MHz
First air date December 15, 1961 (as WBOB-FM)
Format Classic country
Bluegrass
Americana
ERP 100,000 watts horiz
96,000 watts vert
HAAT 535 meters
Class C
Facility ID 5986
Transmitter coordinates 36°33′34.0″N 80°49′25.0″W / 36.559444°N 80.823611°W / 36.559444; -80.823611
Callsign meaning W Blue Ridge Family (Radio)
Former callsigns WBOB-FM (1961–1985)
Affiliations CBS Radio News
Virginia News Network
PRN Radio
MRN Radio
Owner Blue Ridge Radio, Inc.
Webcast WBRF Webstream
Website WBRF Online

WBRF is a Classic Country/Bluegrass/Americana formatted broadcast radio station licensed to Galax, Virginia.

WBRF's powerful signal covers the Piedmont Triad area of North Carolina, along with the New River Valley area of Virginia, and the Bluefield-Beckley area of West Virginia. The station can be heard in parts of the Tri-Cities and into areas of eastern Kentucky.

WBRF is owned and operated by Blue Ridge Radio, Inc.[1]

History

WBRF signed on December 15, 1961 at 5:15 pm as WBOB-FM with a power of 6,000 watts. WBOB-FM shared studios with WBOB (now WWWJ).

WBOB-FM began its Country/Bluegrass/Americana format around the same time it was purchased by Blue Ridge Radio Inc. in April 1985. At the same time, the station switched its callsign to WBRF. The station billed itself as "Blue Ridge Country 98.1".

Logo used until November 2010.

In 1990, the WBRF transmitter moved and the power increased to 100,000 Watts from Fisher Peak in Surry County, just across the Virginia/North Carolina border.

On June 15, 2009, Toby Young returned to radio with his "Aunt Eloise" character who was part of WTQR radio for 23 years.[2]

Late in 2010, WBRF-FM switched from a Country format (with newer and classic songs) to just a Classic Country format. At the same time, the station changed its branding from "Blue Ridge Country 98" to "Classic Country 98-1" and "The Legend".

References

  1. "WBRF Facility Record". Federal Communications Commission, audio division. 
  2. "State Closes Land Deal at Grandfather," Winston-Salem Journal, June 5, 2009.

External links


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