Visual Dreams
| "Visual Dreams" | |||||||
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| Single by Girls' Generation | |||||||
| Released | January 17, 2011 | ||||||
| Format | Digital download | ||||||
| Recorded | 2011 | ||||||
| Genre | K-pop, dance-pop, electropop | ||||||
| Length | 3:20 | ||||||
| Label | S.M. Entertainment | ||||||
| Girls' Generation singles chronology | |||||||
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Visual Dreams (Korean: 비주얼 드림) is the sixth digital single by South Korean girl group Girls' Generation released on January 17, 2011 under S.M. Entertainment. The song was used as theme song for Intel Core i3, i5 and i7 commercial across Asia.
Background and release
On January 10, 2011, S.M. Entertainment has followed up with an official announcement regarding SNSD being the endorsement models for Intel Asia. Representatives of S.M. Entertainment revealed, "Starting from the 10th, SNSD and Intel will be starting a variety of campaigns for Asian consumers. Intel's new product, the 'Second Generation Intel Core Processor Family,' will feature SNSD's urban and impressive visuals to help market the product's characteristics." SNSD has joined Intel in marketing the product not only in Korea, but all over Asia as well.
CEO Kim Young Min of S.M. Entertainment further commented, "We're glad to be able to work with such an internationally known brand. We're looking forward to presenting Asian fans with SNSD's new music and music videos." Intel Korea's Lee Hee Sung concluded, "Our consumer campaign for our second generation Intel Core product will feature SNSD's cute and modern visuals.[1]
On January 12, 2011, it was revealed that the song will be named "Visual Dream" and will be released online through various music sites.[ 1]
Music video
On January 14, 2011, the music video teaser was released.[2]
The music video produced by Intel and SNSD was released on January 17, 2011. SNSD stated, "The music to be released is an easy-going track that anyone can follow along with. The music video will be very 'SNSD' in style. The music production with Intel was very fun. We even sang the famous Intel sound, 'Bong!', ourselves." Intel Korea's Han In Su commented, "It is true that SNSD recorded the sound logo, but from a marketing standpoint, we're still deciding whether to use it as a marketing tool, or insert it in actual advertisements."[ 1]
The video is said to have a futuristic theme, and it's rumored that SNSD's 'robot dance' is sure to be another choreography phenomenon.[3]
Promotions
As spokesmodels for the electronics company, SNSD appeared at the Intel product fair festival on January 18, 2011 in Seoul. They performed "Visual Dream" for the very first time at this event.[ 1]
Charts
| Chart | Peak position |
|---|---|
| Gaon Singles Chart[4] | 32 |
References
- ↑ "SM Entertainment announces plans for Intel and SNSD partnership". allkpop. 10 January 2011. Retrieved 16 October 2013.
- ↑ "SNSD Releases "Visual Dreams" Teaser Video". Soompi. 14 January 2011. Retrieved 17 October 2013.
- ↑ "SNSD to release new song, "Visual Dream", for Intel". allkpop. 14 January 2011. Retrieved 17 October 2013.
- ↑ "Gaon Music Chart". Gaon. Retrieved 17 October 2013.
External links
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