VH1 India

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VH1 India
VH1 India Logo
Launched 2005 [1]
Owned by Viacom 18
Picture format 4:3 (576i, SDTV)
Slogan Get with it
Country India
Headquarters Mumbai
Website www.vh1.in
Availability
Satellite
Airtel digital TV Channel 386
Videocon d2h Channel 557
Dialog TV
(Sri Lanka)
Channel 18

VH1 India is a music channel in India. It is the sister channel to MTV India, which was launched in 2005. In December 2004, MTV India and Zee-Turner teamed up to bring VH1 to India.[1] In India, VH1 is a 24-hour pay channel caters to the 13–35 age group.[2] VH1 promotes British music, but also airs American reality shows on Pop Stars and on Pop Stars of various countries. [3] In addition to the above, VH1 often screens music documentary and concert specials. VH1 India also telecast LIVE & Repeats of various Hollywood Award Shows such as Grammy Award, American Music Award & MTV Music Awards.

Partnerships

The service is available on most Indian cable networks including Animal Planet Asia, Discovery Channel Asia, Discovery Travel & Living Asia, SET India, SET Max, SAB TV, Aaj Tak, NDTV India, NDTV Profit, Headlines Today, Vh1 India, AXN, Animax India, Nick India, Discovery Turbo Asia, Discovery Science, NDTV etc.[4]

The channel is also available as a standalone on CAS networks.

Indian Context

Programming

Vh1 India has been the channel providing international music, pop culture and celebrity lifestyle in India, has ramped up its programming with on air and on ground initiatives, some of them being the Global Music Xpress, Dance 101, Big Brother, Vh1 Playlist, Jazz Masters, Yo Momma and tickers. In June 2011, VH1 screened a show, "100 Greatest Artists of All Time", in which The Beatles topped. List of programs aired on the channel [5]

  • Pimp My Ride
  • The Fabulous Life
  • Daily 10
  • P!nk
  • Mix Tape
  • Legends
  • Rock Rules
  • Vh1 Classic
  • Good Morning Vh1
  • Top 10
  • Saturday Night Live
  • South Park
  • Jersey Shore
  • Love Is...
  • Streets Of Hollywood
  • Then Now
  • World Stage
  • The Osbournes
  • Hip Hop Hustle
  • Left of Centre
  • Cardio Videos
  • Hit Factory
  • Headbangers Ball
  • Mix Tape
  • VH1 New
  • Celebrity Bites
  • Playlist
  • Block Party
  • Teen Cribs

See also

References

  1. 1.0 1.1 "MTV, Zee Turner bring VH1 channel". Financial Express. 2004-12-15. 
  2. "Viacom 2001 -- VH1 channel to target Gen-X". Financial Express. 2000-04-12. 
  3. "VH1 Set For India Launch". Financial Express. 2002-08-22. 
  4. "Viacom Eyes India For Outsourcing Animation Content". Financial Express. 2004-03-03. 
  5. "'We are getting into the broader international entertainment space'". indiantelevision.com. 2009-06-23. 

External links

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