Tune Hotels

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Tune Hotels Regional Services Sdn Bhd
Type Private
Industry Hotel chains, Tourism
Headquarters Petaling Jaya, Selangor
Key people Tan Sri Tony Fernandes, Founder & Key Shareholder
Dato’ Seri Kalimullah Hassan, Key Shareholder
Mark Lankester, CEO
Products Limited service lodging
Website Tune Hotels.com

Tune Hotels.com is a limited service hotel chain operated by Tune Hotels Regional Services Sdn Bhd that provides a claimed "5-star sleeping experience at a 1-star price" accommodation. Tune Hotels is part of the Tune Group, the private investment group of Tan Sri Tony Fernandes, founder and group CEO of low-cost airline AirAsia. Tune Hotels states that it is aiming for 100 hotels in its global portfolio by 2015.

Limited service

The limited service model used by Tune Hotels is similar to the no frills business model practiced by low-cost carriers such as AirAsia[3] and has been adapted to the hospitality industry.

As with 'low-cost carriers', Tune Hotels limited service and pay-as-you-use of add-ons concept omits many traditional hospitality services. Instead, services and extras are offered on a pay-as-you-go basis, including toiletries, 12 or 24 hours air-conditioning, TV and internet access and also single or double occupancy.

In common with other 'low-cost' marketed operations, Tune Hotels' advertising and bookings can be misleading - e.g., booking an advertised 149 MYR a room at Kuala Lumpur International Airport which also shows this price whilst booking has the link 'show me the price breakdown' which open a new window detailing an extra service charge producing a total of 173.73 MYR.

Online room bookings are claimed to be at prices starting from US$3.00, however normally the prices will be around the local low-end rate.[4] Personal service is not available, and nether are refunds in the event of a booking error.

Tune Hotels also leases hotel space to retail operators. Tenant brands that operate in Tune Hotels.com hotels include 7-Eleven, Subway Restaurants and Gloria Jean's Coffees.

Hotel space is also available for rent to advertisers (indoors, outdoors as well as whole floors) on room walls, room keys, hallways and in the lobby. Major advertisers include CIMB Bank, King Koil, Marigold, Nippon Paint and Nestle.

Hotel locations

Tune Hotels Downtown KL in Kuala Lumpur, Malaysia.
Tune Hotels Kulim in Kulim Currently Tune Hotels.com have 20 hotels operating in Malaysia (11), Philippines (4), Indonesia (2), England (2) and Thailand (2). In future, Tune Hotels plans to open 584 hotels by 2013,[1] including in India, Bangladesh, Vietnam and Australia.[2]

Malaysia Malaysia

Indonesia Indonesia

United Kingdom United Kingdom

  • England Tune Hotel Westminster, London
  • England Tune Hotel Liverpool Street, London
  • England Tune Hotel Praed Street, Paddington, London
  • England Tune Hotel King's Cross, London
  • England Tune Hotel Parker Street, Liverpool (December 2012)
  • Scotland Tune Hotel Edinburgh

Philippines Philippines

  • Philippines Tune Hotel Angeles City, Pampanga
  • Philippines Tune Hotel Cebu City, Cebu
  • Philippines Tune Hotel Ermita, Manila
  • Philippines Tune Hotel Makati City
  • Philippines Tune Hotel Quezon City
  • Philippines Tune Hotel Cagayan de Oro, Mindanao (2013)
  • Philippines Tune Hotel Ortigas, Pasig City (2013)
  • Philippines Tune Hotel Davao City (2013)

Thailand Thailand

Australia Australia

Japan Japan

India India

30 Hotels

  • India Ahmedabad - Q1 2013[10]

Future countries

Tune hotels would like to open hotels in: Cambodia, China, Hong Kong, Japan, Laos, New Zealand, Singapore and South Korea primarily destination where Air Asia and Air Asia X Flies.[11]

References

External links

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