Transitions Optical

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Transitions Optical, Inc.
Type Joint Venture (PPG Industries and Essilor)[1]
Industry Optical; Eyewear; Eyeglass
Founded 1990 (1990)
Headquarters Pinellas Park, Florida, United States
Area served Worldwide
Key people

Rick Elias, Chief Executive Officer and President

Dave Cole, Chief Operating Officer
Products Prescription eyeglass lenses; photochromic lenses; sun lenses
Employees 1,200 (2009)
Website www.transitions.com

Transitions Optical was founded in 1990.[2] In 1991, Transitions Optical became the first company to commercialize and manufacture plastic photochromic lenses.[3] From inception the company has been a joint venture between PPG Industries (51%) and Essilor (49%).[4][5]

Transitions lenses are also called adaptive lenses. They are clear indoors and at night and automatically darken outdoors as light conditions change. They block 100% of UV rays and help to enhance contrast and reduce glare.[6] In addition to original Transitions lenses that are for everyday wear,[7][8] Transitions Optical also makes Transitions XTRActive[9] lenses that change from light tint indoors to very dark outdoors and are only available in North America,[10] and Transitions adaptive sun wear[11] that go from dark to darker outdoors depending on the sun and are available worldwide.[12][13]

Throughout the 1990s, Transitions Optical established offices in Europe, Asia/Pacific, South America, Australia and Canada. Transitions Optical has more than 1,200 employees worldwide and offices throughout 15 countries.[14]

The Transitions Healthy Sight for Life Fund supports individuals, as well as global, regional and local organizations, that aim to create awareness about the importance of proper eyecare and eyewear, as well as those organizations that are working to eliminate preventable blindness.[15]

Since 2009, Transitions Optical has been the title sponsor of the Transitions Championship, a PGA Tour event held at Innisbrook Resort and Golf Club in Palm Harbor, Florida.[16][17] Transitions Optical is the Official Eyewear of the PGA Tour, Champions Tour and Nationwide Tour.[18] The company also sponsors pro cycling Team Garmin-Cervelo.[19]

In addition to partnering with a number of organizations worldwide, Transitions Optical North American is affiliated with several industry organizations, including the American Academy of Ophthalmology, the Vision Council,[20] the American Optometric Association,[21] the World Council of Optometry,[22] and the Optical Laboratories Association.[23]

References

  1. ↑ http://www.post-gazette.com/stories/business/news/ppg-essilor-may-make-transition-670456/
  2. ↑ http://en-us.transitions.com/
  3. ↑ http://www.babm.com/featurestory/Transitions-Optical.htm
  4. ↑ http://en-us.transitions.com/Our-Company/History/
  5. ↑ http://www.post-gazette.com/stories/business/news/ppg-essilor-may-make-transition-670456/
  6. ↑ http://www.wisconsinvision.com/Products/Transitions.htm
  7. ↑ "Make the Transition", Skylights Magazine, March/April 2010 
  8. ↑ Marie, Dee, Transitions Lenses Review, retrieved 2 November 2010 
  9. ↑ http://en-us.transitions.com/Products/Transitions-XTRActive/
  10. ↑ http://www.framesdirect.com/transitions-lenses.asp
  11. ↑ http://en-us.transitions.com/Products/Adaptive-Sunwear/
  12. ↑ "Boat and Gear Guide", Rapid Magazine, February 2009 
  13. ↑ Cullinan, Bob (June 14, 2010), This Week's Freebie -- Garmin-Transitions Team Optics 
  14. ↑ Official website
  15. ↑ http://www.healthysightforlifefund.com
  16. ↑ "Transitions Optical Sees Gold in Tournament Sponsorship", Tampa Bay Business Journal, March 9, 2009 
  17. ↑ "No More Doom and Gloom for Innisbrook", Tampa Tribune, March 14, 2009 
  18. ↑ "Transitions Optical Partners with PGA TOUR", Tampa Bay Business Journal, August 20, 2008 
  19. ↑ http://www.slipstreamsports.com/sponsors/transitions
  20. ↑ http://www.thevisioncouncil.org/member_companies.cfm
  21. ↑ http://www.aoa.org/x5628.xml
  22. ↑ http://www.visionmonday.com/ViewContent/tabid/211/content_id/11315/catId/157/Default.aspx
  23. ↑ http://en-us.transitions.com/

External links

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