1+1 media

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1+1 media

1+1 Media Group is one of the largest media holdings in Ukraine.

The structure of 1+1 media includes 5 TV channels —  “1+1,” “2 +2,” “TET,” “PLUSPLUS” and “1+1 International”:

1+1” is a national TV channel with a technical penetration of 95%. The target audience of the channel is 18–54 years old.

2+2” is a channel with a program content for a male audience. The core audience is 25–44 years old.

“TET” is a national entertainment channel. It broadcasts in more than 100 cities in Ukraine. The technical penetration is  92.4%. The target audience of the channel is 14–30 years old.

“PLUSPLUS” is a family channel oriented towards shared viewing by parents and children. The technical penetration is  55%. The target audience of the channel is families with children.

“1+1 International” is a Ukrainian-language channel oriented towards representatives of Ukrainian diaspora, as well as countrymen abroad. 1+1 International is the international version of TV channel “1+1.”

Another component of the Group are news platforms TSN.ua, UNIAN and Glavred.info. Websites Telekritika and Dusia offer news from the world of Ukrainian and foreign show business.

The Group structure includes production department “1+1 Production” responsible for creation of in-house formats and adaptation of international formats for TV channels of the group: reality and dating shows, talent shows, scripted realities, TV series, sitcoms, documentary and sports programs, original programs, information broadcasting, etc. The production not only covers in-house needs, but also works with external customers.

General Director of 1+1 media —  Aleksandr Tkachenko.

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