Sting Energy Drink
| Type | Carbonated Energy Drink |
|---|---|
| Manufacturer | PepsiCo |
| Introduced | 2002 (in Vietnam) |
| Flavor |
Strawberry (original) Strawberry (with ginseng) Gold Rush (original) Gold Rush (with ginseng) Sting Pro (isotonic drink, chanh muối flavor) Kiwi Lime |
| Website | stingenergy.com |
Sting Energy Drink is a carbonated energy drink from PepsiCo International. Sting is available in three flavours, such as original Gold Rush, Gold (with Ginseng), Power Lime (Kiwifruit/Lime) and Berry Blast (Strawberry).
Ingredients
Carbonated water, Sugar, Citric Acid, Artificial flavour, Maltodextrin, Sodium Citrate, Sodium Hexametaphosphate, Taurine, Potassium Sorbate, Caffeine, Sodium Benzoate, Tartrazine, Inosital, Calcium Disodium EDTA, Modified Food Starch, Panax Ginseng Extract, Niacinamide, Sunset Yellow, Pyridoxine Hydrochloride and Cyanocobalamin.
Nutritional Information
Serving Size: 250ml
| Per Serving | |
|---|---|
| Energy(Kcal) | 154 |
| Carbohydrate (g) | 39 |
| Vitamin B3 (mg) | 7 |
| Vitamin B6 (mg) | 0.7 |
| Vitamin B12 (mg) | 0.9 |
| Ginseng Extract (mg) | 6.7 |
| Inositol (mg) | 14.8 |
| Taurine (mg) | 90.5 |
Advertising Campaign
After the launch of sting in Pakistan, PepsiCo started a widespread campaign, which included road advertising and TV commercials. Starting from Karachi, the Hummer (advertising vehicle) travels through different areas and offers free Sting energy drink to people on the roads. The TV commercial was shot in Malaysia in which a person is shown generating electricity and charging a car battery after drinking the Sting energy drink. It airs on all Pakistani TV channels.