Shake (company)

From Wikipedia, the free encyclopedia
Shake, Inc
Type Private
Foundation date 2013
Headquarters New York City, New York, USA
Key people

Abe Geiger, CEO
Jon Steinberg, Board Member
Stuart Ellman, Board Member

Jared Grusd, Board Member
Slogan(s) "Simply Legal"
Website http://shakelaw.com
Alexa rank positive decrease 168 (January 2014)[1]
Type of site Legal & Productivity
Registration Required
Available in English

Shake is a free mobile app that lets individuals create, sign and send legally binding agreements on their iOS devices. As of January 2014, the app is only available for the iPhone.[2]

The Shake Law app includes a number of stock contract templates pertaining to Freelancing/Independent Contractors, Non-Disclosure Agreements, Buying and Selling, Rental of Goods, and Personal Loans.[3] After selecting a template, a user then customizes it by answering a series on questions.

History

Shake was founded in 2012. The original idea for Shake came from Jon Steinberg, president of Buzzfeed, and Jared Grusd, General Council for Spotify and an adjunct professor at Columbia Business School. The two men connected with RRE Ventures’ Stuart Ellman (who also teaches at Columbia) and told him about an idea they had for a business aimed at simplifying legal contracts. Ellman, introduced them to, Abe Geiger, a student in his Venture Capital class who was working on his own legal startup idea. The four men decided to join forces and cofound Shake with the intent on simplifying and modernizing the legal contract process.[4]

Business Model

Shake is a freemium product. The app is free, but Geiger has said that they will eventually monetize by adding premium features and/or services.[5]

Usage

As of September 2013, the Shake app has been downloaded over 80,000 times and has been used to created and sign $15 million worth of legal agreements.[5]

References

  1. ↑ "ShakeLaw.com Site Info". Alexa Internet. Retrieved 2014-01-01. 
  2. ↑ Gizmodo, [http://gizmodo.com/theres-an-app-for-legally-binding-contracts-1321259396, "There's An App For Legally Binding Contracts"]
  3. ↑ Forbes, “Shake On It: New App Puts Legally Binding Documents At Your Fingertips” Sept 12, 2013
  4. ↑ Business Insider “I Just Incubated A Company — It's The Most Interesting Thing I Do As A Venture Capitalist” Sept 12, 2013
  5. ↑ 5.0 5.1 Techcrunch “Shake Raises 3million to Deliver Simple Legal Agreements To Your Smartphone” Nov 20, 2013

External links

This article is issued from Wikipedia. The text is available under the Creative Commons Attribution/Share Alike; additional terms may apply for the media files.