Service mark symbol

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Service mark symbol
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registered trademark ( ® )
service mark ( )
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( ฿ ¢ $ ƒ £ ¥ )
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The service mark symbol, designated by ℠ (the letters SM written in superscript style), is a symbol commonly used in the United States to provide notice that the preceding mark is a service mark. This symbol has some legal force, and is typically used for service marks not yet registered with the U.S. Patent and Trademark Office; registered service marks are instead marked with the same symbol used for registered trademarks, the registered trademark symbol ®. The proper manner to display the symbol is immediately following the mark in superscript style.

The character is mapped in Unicode as U+2120 service mark (HTML: ℠).[1][2] Unlike the similar trademark symbol, there is no simple way to type the service mark symbol on Microsoft Windows, but the built-in charmap application can help. In Microsoft Outlook or Word type 2120 and Alt-C. On Macintosh systems, the symbol can be inserted by using the Character Palette. On Linux systems, it can be inserted by hitting Compose, then s and finally m.

Related symbols

  • The registered trademark symbol U+00AE ® registered sign (HTML: ® ®), used for registered service marks.
  • The similar symbol, U+2122 trade mark sign (HTML: ™ ™), featuring the letters TM instead of SM.

References

  1. http://www.unicode.org/charts/PDF/U2100.pdf
  2. http://alanvallis.wordpress.com/special-html-characters/


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