Samuel Bayer

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Samuel Bayer

Shot by John Clark, 2013
Born Samuel David Bayer
(1965-02-17) February 17, 1965
Syracuse, New York, U.S.
Occupation Director
Website
http://samuelbayer.com/

Samuel David Bayer (born February 17, 1965) is an American visual artist, cinematographer, commercial, music video and film director. Bayer was born in Syracuse, New York. He graduated from New York City’s School of Visual Arts in 1987 with a degree in Fine Arts. He later moved to Los Angeles in 1991, where he continues to live and work.

Career

A prolific music video and commercial director, Bayer has been responsible for some of the most memorable images of the last 20 years: Nirvana's music video for Smells Like Teen Spirit, Blind Melon's No Rain video as well as award winning commercials for brands like; Chrysler, Nike, and Coca-Cola.[1] In addition to Nirvana and Blind Melon, Bayer has shot and directed videos for The Rolling Stones, Green Day, David Bowie, Garbage, The Strokes, Marilyn Manson, Smashing Pumpkins and Justin Timberlake, among others. Bayer has won five MTV Video Music Awards including Best Video in 1991 and 2005 as well as Best Direction in 2005 and 2007.[2]

With a successful music video career under his belt, Bayer has received equal acclaim within the commercial world. Well into his second decade of advertising, Bayer's work continues to be recognized. In 1996, his Nike commercial, If You Let Me Play, won an Association of Independent Commercial Producers Award for Best Direction. In 2011, his Super Bowl spot for Chrysler's, Born of Fire, received multiple awards, including an Emmy and a Cannes Gold Lion.[3]

New Line Cinema and Platinum Dunes selected Bayer to helm their remake of A Nightmare on Elm Street.[4] Bayer finally agreed to direct the film after a personal plea from Michael Bay, who also was the producer.[5] With a production budget of $30 million the film held the number one spot at the US box office in its first week in April 2010. Nightmare on Elm Street starred Academy Award nominee Jackie Earle Haley and introduced The Girl with the Dragon Tattoo’s Rooney Mara in her first major studio role.

Music videography

Filmography

Photography

On March 3, 2013, Bayer opened his first major solo exhibition at ACE Gallery Beverly Hills entitled, "Diptychs & Triptychs." Bayer presented a series of sixteen, twelve foot-tall, female nude triptychs as well as four, ten-foot tall diptych portraits. In an Interview Magazine article, Bayer commented that "the initial effect of the portraits are overwhelming, and a bit spooky." Bayer's understanding of Hollywood's constant superficial dissection and scrutinization of women, lead him to strip his subjects of all artifice in order to provide an alternative view of womanhood in contemporary culture. Exposed full frontally, these women might have been perceived as vulnerable on a smaller scale, however the straight gaze and the enlarged scale creates an intimation of a, "new race of superwomen."[6][7]

Bayer's series discussed the ongoing biological and sociological evolution. For studies of the female form, these women would not have existed in the mid-twentieth century prior to the sexual revolution of the 1960s when artists began to reconsider the body as a politicized terrain and explored issues of gender, identity, and sexuality which manifest in the work of photographers, Diane Arbus, Robert Mapplethorpe, Larry Clark, Hannah Wilke, Nan Goldin and Cynthia MacAdams.[8]

Bayer treated "Diptychs & Triptychs" like a film project, holding open castings for hundreds of women. Bayer's subjects held poses against a simple white backdrop for up to four hours during marathon fourteen hour shoot days. Bayer enlarged the 4" x 5" film negatives into the series of twelve-foot-tall triptychs and ten-foot-tall diptychs in what was a deeply personal process, one that afforded him the benefit of complete creative control.

The series of work was inspired by a conversation Bayer had with his late father during which he expressed his intense desire to display his viewpoint of the nude form.[9][10]

Awards

Music videos

Commercials

  • 1996 AICP Show - Direction & Dialogue or Monologue - Nike: If You Let Me Play
  • 1996 International Andy Awards - Nike: If You Let Me Play
  • 1997 AICP Show - Cinematography, Direction and Production Design - Packard Bell: Home
  • 2001 Clio Television & Cinema - Direction - Mountain Dew: Showstopper
  • 2011 Emmy Award - Outstanding Commercial - Chrysler: Born of Fire
  • 2011 Cannes Gold Lion, Film Craft - Direction - Chrysler – Born of Fire
  • 2011 International Andy Awards - TV: Spot Over 30s - Chrysler: Born of Fire

Film

  • 2011 People’s Choice Awards - Favorite Horror Movie - Nightmare on Elm Street

References

  1. ↑ Sameul Bayer: From Nirvana to 'Nightmare on Elm Street', LA Times
  2. ↑ Classic Albums, Nirvana - Nevermind (DVD)
  3. ↑ Chrysler's 'Born of Fire' Wins Emmy for Best Commercial, AdWeek.com
  4. ↑ A director moves onto (Nightmare on) Elm Street
  5. ↑ "Samuel Bayer: From Nirvana To Nightmare on Elm Street", LA Times
  6. ↑ Samuel Bayer's American Image, Interview Magazine, 2013
  7. ↑ Director Samuel Bayer Debuts Photography Exhibit, Hollywood Reporter, 2013
  8. ↑ Director Samuel Bayer Debuts Photography Exhibit, Hollywood Reporter, 2013
  9. ↑ Director Samuel Bayer Debuts Photography Exhibit, Hollywood Reporter, 2013
  10. ↑ Samuel Bayer's American Image, Interview Magazine, 2013
  11. ↑ Samuel Bayer- Director, Cinematographer, Artist, Madman

External links

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