Rodionov Publishing House

Rodionov Publishing House (Russian: Издательский дом Родионова) or IDR (stands for Izdatelsky Dom Rodionova), based in Moscow, owns eight magazines. Founded by Sergey Rodionov^[1] along with his father, IDR is presently owned by both. Rodionov Publishing House has experienced top managers with proven^{[citation needed]} track records (including well-known Russian media-manager Evgeny Dodolev (he ran Rodionov Publishing House in 2005–2009 as CEO, in Russian, Исполнительный директор).^[2][3][4][5] Iskander Makhmudov is also a business partner who owns 50% of the publishing house.

Rodionov Publishing House owns the Politburo (closed January 2004), Paradox (closed July 2004) and other brands. Its portfolio includes business, men’s, women’s and special interest magazines.

History

General overview: timeline

1996–2003

• 1996 Rodionov Publishing House Ltd. established.
• 1996 PROFIL’ (THE PROFILE) business magazine published. Ranked among top 3 national business magazines.^{[citation needed]}
• 1998 KARIERA (THE CAREER) business magazine published. Ranked the first and most popularmagazine

in the career development arena.^{[citation needed]}

• 2003 MOULIN ROUGE / MAX men’s magazine published under license.

2004–2006

• 2004 PROFILE magazine published in Ukraine under the license of Rodionov Publishing House.^[6]
• 2005 DOMOVOY home magazine acquired first glossy magazine in Russia.^[7]
• 2005 Glossy Publishing Ltd-advertising agency established.
• 2005 KOMPANIYA (THE COMPANY) business magazine acquired.^[8]
• 2005 BusinessWeek (Russian Edition) launched, under license.^[9][10]
• 2005 KREST’YANKA Publishing House acquired, with one of the oldest magazines (since 1922) in Russia.
• 2005 PROFIL’(THE PROFILE) magazine published, co-branded with Der Spiegel.^[11]
• 2006 ONA (SHE) women’s magazine
• 2006 XXL men’s magazine acquired.
• 2006 MOY MALEN’KIY parenting magazine established.
• 2006 M2 (square meter) regional real estate newspaper acquired.
• 2006 TV7 acquired.

2007–2009

• 2007 FHM (Russian Edition) men’s magazine acquired.^[12]
• 2007 MOY MALEN’KIY magazine launched.
• 2007 M2 (square meter) sold to a strategic investor.^[13]
• 2007 Der Spiegel-Profil launched in Ukraine.^{[14][15][16][17][18][19][20][21][22][23]}

Other products and services

IDR takes advantage of opportunities in the media market.^[24]

• Internet journal. Owns the internet journal http://www.point.ru. It covers online news, financial news,

themed pages on different topics, an events calendar, general interest content.

• B-to-B services
  • The Company provides printing services for advertising and design agencies, book printers.
  • Provider of business information to the media market.

BusinessWeek to close its Russian version

Three years after the Russian version of BusinessWeek magazine went on sale in Russia, the Rodionov Publishing House has decided to close the project, saying the journal format is not popular on the domestic market. BusinessWeek spokesperson Patricia A. Strauss said the magazine would evaluate other projects for the Russian market. The license agreement will expire on 30 June 2008. Yevgeny Dodolev, publishing director of the Rodionov Publishing House's business publications group, said the BusinessWeek format had never been popular with the Russian market. "We have decided to close the unprofitable magazine because there is no advertising; and the project has not recouped itself," Dodolev told the paper. He said there were no profitable U.S. weekly magazines in Russia. Although our publishing house has invested over $10 million in the magazine since 2005, the project has not even reached breakeven point, Dodolev said. TNS Gallup AdFact managing director Ruslan Tagiyev said there were already 15 weeklies on the stagnant local market. He said BusinessWeek was among the last to enter the market and found it difficult to promote itself. The Russian team proved unable to combine the Western brand and the needs of Russian readers. Top managers at media companies with major assets, such as Independent Media Sanoma Magazines, Kommersant, RosBusinessConsulting, United Media, Seven Days and Media-3, said they had not interest in buying BusinessWeek's license.^[25]

See also

• Novy Vzglyad

References

External links

• Official website