Prudential Headquarters

Main Building
General information
Completed	1892
Demolished	1956
Height
Roof	45.73 m (150.0 ft)
Technical details
Floor count	11
Design and construction
Architect	George B. Post
Main contractor	Hedden Construction Company
References
[1][2]

Gibraltar Building
General information
Completed	1927
Height
Roof	67 m (220 ft)
Technical details
Floor count	14
Floor area	200,000 sq ft (19,000 m2)
Design and construction
Architect	Cass Gilbert
References
[3][4][5]

Prudential Building
General information
Completed	1942
Height
Roof	91 m (299 ft)
Technical details
Floor count	21
Design and construction
Structural engineer	Gunvald Aus Company
References
[6][7]

Prudential Plaza
General information
Completed	1956
Opening	1960
Height
Roof	114 m (374 ft)
Technical details
Floor count	24
Design and construction
Architect	Voorhees, Walker, Smith, Smith and Haines
References
[8][9]

Prudential Financial, as it is known today, began as The Widows and Orphans Friendly Society in 1875. For a short time it was called the Prudential Friendly Society, and for many years after 1877 it was known as the Prudential Insurance Company of America,^[10] a name still widely in use. Based in Newark, New Jersey, the company has constructed a number of buildings to house its headquarters downtown in the Four Corners district.^[11] In addition to its own offices, the corporation has financed large projects in the city, including Gateway Center and Prudential Center. Prudential has about 5,200 employees in the city.

New construction

In 2011, Prudential announced plans to construct an office tower for its headquarters. The company has received a $250 million urban transit tax credit, from the state, which requiress that it create new jobs and build within walking distance of a transit hub.^[12] The site of the planned $444 million 650,000 sq ft (60,000 m²) tower is on Broad Street just west of Military Park.^[13][14][15] Construction began in July 2013.^[16] and is projected to be completed in March 2015.^[17]

Prudential Home Office

The original Prudential buildings from the turn of the 20th century were early examples of steel framing in Newark, clad in gray Indiana limestone with Romanesque Gothic styling, the work of George B. Post. The four buildings were known as the Main, the North, the West, and the Northwest and were the tallest in the city at the turn of the 20th century. They were demolished in 1956 to make way for the current headquarters. The proposed 45-story Prudential Tower would have been one of the tallest in Newark had it been built.^[18]

Gibraltar Building

The Gibraltar Building, headquarters for the financial services company until 1986, is situated between two other office towers later built for the firm, all of which are connected by underground passage^[19] The name is inspired by the company's logo, the Rock of Gibraltar. The Gothic Revival structure was designed by the architect Cass Gilbert, renowned for many works including the Woolworth Building and the United States Supreme Court Building. Gilbert was also architect for the Kinney Building at the southeast corner of Broad and Market Streets.^[20] Sold in 1987 and later renovated and restored, it now is home the Superior Court of New Jersey's Essex County Vicinage Family Court, Chancery, and Tax Court, as well as other government agencies and private enterprises.^{[5][21] [22]}

Prudential Building

Shortly after Prudential Building was completed in 1942, it was taken over by the federal government for use by the Office of Dependency Benefits (ODB), which was moved to Newark from Washington during World War II. The ODB was responsible for payments to military dependents and their families. Work went on round the clock at 213 Washington Street until it was returned to Prudential in 1946.

Prudential Plaza

Prudential's current headquarters, the Prudential Plaza, opened in 1960 during the New Newark era when modernist buildings were built downtown. The International style building is one the tallest and most prominent on the Newark skyline. The facade of Vermont marble includes 1600 windows set in aluminum frames. On August 1, 2004, the U.S. Office of Homeland Security announced the discovery of terrorist threats against the Plaza prompting large-scale security measures such as concrete barriers and internal security changes such as X-ray machines.^[23]

See also

• List of tallest buildings in Newark
• Four Corners Historic District

References

Coordinates: 40°44′01″N 74°10′16″W / 40.73350°N 74.17106°W / 40.73350; -74.17106

Plaza, Gibraltar, and Prudential buildings as seen from the Rutgers–Newark Campus