Professional writing

Professional writing (also known as Technical Writing)^{[citation needed]} involves the use of clear language to convey information in a way that is easily understood by the intended audience. Individuals who can use language well may be employed as full-time professional writers in a variety of communications-related occupations, such as journalist, web content manager, marketer, advertising copywriter or public relations account executive. In addition, professional writing skills are essential to success in many other fields as well, from attorneys and physicians to business managers and social workers.

Professional writing is/as rhetorical

Professional writing is connected to the concept of rhetoric. Rhetoric focuses on informing or persuading an audience, and a successful professional writer is able to create interest in their audience. Moreover, this is combined with the aspects of the professional world which is typically done within a professional atmosphere, be it a workplace or as freelance work, created by someone who has knowledge and skills at writing and comprehends the wide range of requirements needed to successfully create the pieces being composed.

One of the main principles of rhetoric, when applied to the work of professional writers, is the art of effective communication and creating authoritative arguments.

Professional writing by industry

Some examples of when professional writing is used in different industries:

Law
- Case Studies
- Briefs
- Client Correspondence

Marketing
- Advertising (Copywriting)
- Market Analysis
- Proposals

Science and Engineering
- Journal Articles
- Technical Reports
- Grant Proposals

Retail
- Inventory Reporting
- Damage Reporting

Entertainment
- Recording contracts
- Project proposals
- Reviews
- Website Authoring - Magazine and book editing

Further reading

• Writing in the Age of Distraction, professional writing advice from author Cory Doctorow