Neuland
 | |
| Category | Display |
|---|---|
| Designer(s) | Rudolf Koch |
| Foundry | Klingspor |
 | |
| Sample | |
Neuland is a German typeface that was designed in 1923 by Rudolf Koch for the Klingspor Type Foundry.
Koch designed it by directly carving the type into metal. The original typeface thus had a great deal of variance between the sizes (see here for an example). This can be easily duplicated with modern digital font software such as Metafont, but not with less versatile industry standards such as TrueType.
It is often used today when an “exotic” or “primitive” look is desired, such as the logos for Trader Vic's, Natural American Spirit cigarettes, and the Jurassic Park films (which use the inline variant). It is also commonly seen in an African or African-American context.
A common variant of Neuland (perhaps more common than the standard variety) is Neuland Inline. Lithos is a typeface that is often used in similar applications to Neuland.
External links
- New Black Face: Neuland and Lithos as Stereotypography, by Rob Giampietro
- A collection of digital Neuland varieties