NativeX

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NativeX (formerly W3i)[1] is a Minnesota-based mobile advertising platform company.[2] Its product allows developers to integrate advertisements into mobile games.[3] The company was listed in American City Business Journals' Fast 50 as one of the fastest growing companies in Minneapolis–Saint Paul for 2013.[4] In 2014 the company announced an initiative to pay developers $30,000 in cash if they did not achieve a 30% increase in ad revenue.[5]

References

  1. ↑ Ha, Anthony (7 August 2013). "NativeX Unveils New ‘Psychographic’ Targeting For Mobile Ads". Tech Crunch. Retrieved 15 January 2014. 
  2. ↑ Schafer, Lee (12 October 2013). "Schafer: Tech firm shifts along with the marketplace". Minnesota Star Tribune. Retrieved 15 January 2014. 
  3. ↑ Takahashi, Dean (20 March 2013). "W3i rebrands as NativeX and launches native advertising". Venture Beat. Retrieved 15 January 2014. 
  4. ↑ "Biz Journals Fast 50 – No 10: NativeX". Minneapolis/St. Paul Business Journal. 25 October 2013. Retrieved 15 January 2014. 
  5. ↑ Takahashi, Dean (15 January 2014). "NativeX guarantees game developers at least 30% increase in ad revenue – or will pay $30,000 in cash". Venture Beat. Retrieved 15 January 2014. 

External links


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