Music Connection

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Music Connection
Editor Mark Nardone (Senior Editor), Andy Mesecher (Associate Editor)
Categories Music magazine
Frequency Monthly
Publisher E. Eric Bettelli
Total circulation
(2011)
75,000[1]
First issue November 10, 1977 (1977-11-10)
Company Music Connection Inc.
Country United States
Based in Van Nuys, California
Language English
Website www.musicconnection.com
ISSN 74470-74944

Music Connection is a US-based monthly music-trade magazine, published since 1977.[2] It caters to career-minded musicians, songwriters, recording artists and assorted music-industry support personnel. The magazine began by focusing on the Southern California music scene, but now has a national focus and national distribution. The publication and its website (musicconnecion.com) offer inside information about the music business, including specialized directories of contact information about music professionals and Free Classifieds for musicians. Music Connection also publishes reviews of unsigned and independent live performers and recording artists.[3][4] A number of acclaimed artists achieved their first music-magazine-cover status from Music Connection. Those artists include: Guns N' Roses, Madonna, Jane's Addiction, Alanis Morissette, White Stripes and Adele.[5][6][7]

Beginnings

Music Connection magazine was founded in 1977 in Los Angeles by J. Michael Dolan, an unsigned singer-songwriter who worked as a projectionist at various film studios. Looking for local gigs but finding no useful resource to help him, Dolan came up with the idea of a twice-monthly music publication patterned after Dramalogue, a popular resource for actors looking for work. Joined by longtime friend E. Eric Bettelli, the pair launched Music Connection's premiere issue on November 10, 1977.[6][7][8]

The Eighties

As Hollywood's local Sunset Strip scene exploded, Music Connection focused heavily on that scene's “hair metal” phenomenon, which produced artists such as Guns N' Roses, Mötley Crüe, Poison and LA Guns playing clubs such as The Whiskey a Go Go and Gazarri's.[7]

The Nineties

Coverage of so-called grunge and alternative rock predominated throughout the decade. As the decade ended, the magazine addressed the sudden emergence of Napster.com and the impact that “file-sharing” was having on musicians and the music industry.[5]

The 2000s

The magazine widened its coverage of all genres of popular music, including more coverage of urban styles. More content was devoted to independent musicians and DIY activities as the Internet became a larger and larger factor in the music industry. Having been a twice-monthly local Los Angeles publication for nearly 30 years, Music Connection became a Nationally distributed monthly publication in June 2008. In 2007, the company launched its Weekly Bulletin, which every Wednesday sends an email blast about career-opportunities to opt-in readers.[5]

2010s

Founder Michael Dolan retired from the company in May 2010. Eric Bettelli is now the sole Publisher, with Senior Editor Mark Nardone promoted to Associate Publisher/Senior Editor. The company's website added original video production by Associate Editor/Videographer Andy Mesecher, including video interviews with a wide range of artists, including Grace Potter and Circa Survive.[9][10][11]

Online

Music Connection has maintained an online presence since 1997. The main site at www.musicconnection.com features a digital edition of the entire print magazine. The digital edition has an archive that currently dates back to January 2008. The company launched another site, called AMP Network, in 2007.[5]

AMP Network

Music Connection's AMP Network (Artists, Musicians, Players) is designed to be a free social network for music artists, featuring many of the same tools found on Facebook, MySpace or Google+. Unlike those services, AMP is designed as a more professional environment.[12] It provides safe and secure interactions and caters to artists, musicians and players, not their fans. An archive of specialized directories is offered on AMP containing music-industry contact information as well as career-focused articles that have appeared in Music Connection magazine. The recorded music and live performances of AMP members are eligible to be reviewed by the magazine's writing staff. Reviews are published both in the print magazine and on the two websites. Each week, two artists or bands are picked for special recognition in the site's Critic's Picks area.[13]

Weekly Bulletin

Music Connection publishes an emailed newsletter each Wednesday, called the Weekly Bulletin. It features news items of interest to career-minded musicians, artists and music-industry personal. Readers are alerted to news about job openings, songwriting contests, band battles, remix contests, film/TV placement slots and other career opportunities.[6][14]

Annual Top Artist Lists

At the end of each year, Music Connection magazine publishes a Hot 100 Live Unsigned Artists and Bands list of live performers, as well as a Top 25 New Music Critiques list of unsigned recording artists. Artists who've appeared on the Hot 100 list include: 2003 Hot 100 Holy Ghost, 2003 and 2004 Hot 100 Sara Bareilles and 2008 Hot 100 Steel Panther.[5][15][16][17]

National Directories

National Directories In the course of each year, Music Connection publishes a series of annually updated directories containing music industry contact information. The directories focus on the following areas: Music Attorneys, Record Label A&R Reps, Music Schools, Vocal Coaches, Mastering Studios, Film/TV Music Supervisors, Music Publishers, Producers and Engineers, Managers, Booking Agents, Guitar/Bass Instructors, Recording Studios, Indie Record Labels, Marketers/Promoters, Publicists, Rehearsal Studios, Gear Rental/Cartage/Tech Services, Duplicators/Replicators, Merchandise/Swag Manufacturers.[18]

External links

References

  1. "Music Connection - Magazine Advertising Costs". Gaebler.com. Retrieved August 30, 2013. 
  2. "Music Connection Magazine Selects House Band Wines for 2011 Holiday Gift Giving Guide". House Band Wines. Retrieved August 30, 2013. 
  3. http://www.lamusicconnect.com/classifieds/show-ad/967/Artists--Bands-Who-Are-Serious/General
  4. "Tyler Stenson Blog » Blog Archive » Music Connection Magazine". Tylerstenson.com. January 6, 2011. Retrieved August 30, 2013. 
  5. 5.0 5.1 5.2 5.3 5.4 "MUSICIANS AT HEART » Blog Archive » Q & A with Music Connection". Blog.lafamos.com. February 22, 1999. Retrieved August 30, 2013. 
  6. 6.0 6.1 6.2 http://jmichaeldolan.com/biography.php
  7. 7.0 7.1 7.2 "Music Connection". Afka.net. Retrieved August 30, 2013. 
  8. "Named in Music Connection Magazine's Hot 100". Jes Hudak. December 8, 2011. Retrieved August 30, 2013. 
  9. "Michael Dolan Exits Music Connection". Indie Artists Alliance. Retrieved August 30, 2013. 
  10. "More Music Industry News: Music Connection, Sirius Android, Boxee, Visas & More". hypebot. May 28, 2010. Retrieved August 30, 2013. 
  11. http://blog.mi.edu/post/To-Reach-the-Reader-Publicity-Strategies-For-Soliciting-Reviews.aspx
  12. "Madalyn's Blog - a social networks resource plus helpful tips for musicians & biz peeps - social media, marketing, success, motivation, promotions". Madalynsblog.com. June 13, 2008. Retrieved August 30, 2013. 
  13. "Musicians Free Classifieds And Networking Resources". Female-musician.com. June 7, 2013. Retrieved August 30, 2013. 
  14. http://www.larrywinfield.com/237_MC.htm
  15. http://www.neon-entertainment.com/media/promo/reviews/mann/mchot1002004.pdf
  16. "news | Katie Named Music Connection Top 100 Live Unsigned Artist Of The Year!". Katie Garibaldi. November 23, 2009. Retrieved August 30, 2013. 
  17. "Frequently Asked Questions". Warner Bros Records. March 19, 1958. Retrieved August 30, 2013. 

IISN http://www.worldcat.org/title/music-connection/oclc/18707563&referer=brief_results#borrow (7447074944)


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