Livestream
Type | Private |
---|---|
Foundation date | New York, New York, United States |
Headquarters | 111, 8th Avenue, 15th Floor, New York, NY 10011, United States[1] |
Area served | Worldwide |
Founder(s) |
Max Haot Dayananda Nanjundappa Phil Worthington Mark Kornfilt |
Key people |
Max Haot (Chief Executive Officer) Dayananda Nanjundappa (Chief Technical Officer) Phil Worthington (Chief Product Officer) Mark Kornfilt (Chief Architect) |
Employees | > 100 |
Slogan(s) | Discover & Experience Live Events[2] |
Website | livestream.com |
Alexa rank | 1,320 (February 2014)[3] |
Registration | Optional (to broadcast) |
Available in | English |
Launched | 2007 |
Current status | Active |
Livestream, formerly known as Mogulus,[4] is a live streaming video platform that allows users to view and broadcast video content using a camera and a computer through the internet. It offers a free ad-supported service and multi-tiered premium services.[5]
Livestream also offers wireless HD broadcasting in the form of a device combination called Livepack, described as "a satellite television truck in a backpack."[6]
In September 2009, Livestream started providing custom channel pages to stream events like concerts from Kina Grannis,[7] Pixie Lott, Eric Gales, David Gray, and Foo Fighters.[8] These pages integrated live chat, Twitter, and Facebook.[8] Livestream has been used to stream content by Gannett Newspapers and by the World Economic Forum, and some local TV affiliates, usually for local news and storm watch.[9][10]
History
Livestream was cofounded as Mogulus in 2007 by Max Haot, Dayananda Nanjundappa, Phil Worthington, and Mark Kornfilt, and has offices in New York, Los Angeles and Bangalore.[11] It launched with a free streaming service, and introduced its white label “pro” service in April 2008 with Gannett Newspapers as its first customer. In July 2008, Gannett invested in Mogulus with $10 million in funding.[12] In May 2009, Mogulus re-branded as Livestream.[4]
Services
Livestream[13] is both a virtual television studio and embeddable video player, offering users the opportunity to produce and broadcast Web video in the manner of a television network. Users can stream live video or broadcast pre-recorded video in their channels, utilizing multiple cameras and on-screen graphics. Users may also collaborate with other producers anywhere in the world.
Gannett Newspapers’ Indianapolis Star used Livestream to stream live coverage of the 2008 United States presidential election.[14] Livestream also broadcast the 2009 Times Square New Year’s Eve celebration as a live stream from New York City, while the Times Square Alliance embedded the Livestream player on its own site for simultaneous viewing.[15]
Other users of Livestream to stream events include the Conservative Party of the United Kingdom.[16] It is also used by Columbia University.[17] Oracle, a multinational software development and consulting corporation, has integrated a customized Livestream page into its online presence.[18]
Livestream is used to broadcast Facebook live[19] announcements and interviews, the official live streaming channel from the Facebook headquarters in Palo Alto.
Concerts
On October 30, 2009, the Foo Fighters played their first internet-only live concert from their studio space Studio 606 in Los Angeles.[20] Viewers were able to interact directly with the band, ask questions, and requests songs through a custom Facebook page with an integrated chat feature.[20] The band played 2 hours and 45 minutes of greatest hits to more than 150,000 viewers around the world.[21]
Rock band Saosin performed an exclusive acoustic performance inside Livestream’s offices followed by a live chat.[22] On September 16, 2009, Boys Like Girls also played an interactive performance on Facebook and Livestream.[23] The following month, American rock band Thirty Seconds to Mars, composed of actor Jared Leto and brother Shannon Leto streamed a live interview with their fans, which was also available for viewing on the iPhone.[24] An in-store performance by rock band Motion City Soundtrack was streamed live from New Jersey record store Vintage Vinyl on January 20, 2010.[25]
Livestream also broadcast a panel discussion between renowned hip-hop and reggae artists.[26] Rapper Nas and reggae star Damian Marley discussed Distant Relatives, their album and documentary about the shared African roots of hip-hop and reggae.[26] DJs Kool Herc and Red Alert and dancehall legend U-Roy and dub-producer King Jammy were also on-hand to discuss the historical and cultural connections between the two genres of music.[27]
Twitcam
Livestream released Twitcam which allows users to broadcast live streaming video using their Twitter account.[28] When someone replies to a tweet that includes the link to the show, Twitcam counts it as a reply.[28] It then compiles these in a single place where everyone watching the broadcast can see the entire corresponding conversation. Broadcasts using Twitcam are saved with a unique URL.[29][citation needed]
See also
References
- ↑ "Livestream Office - live streaming video powered by Livestream". Livestream.com. 2010-06-11. Retrieved 2012-08-05.
- ↑ "Livestream. Discover and Experience Live Events. Broadcast your own events live with our Platform and Services". New.livestream.com. Retrieved 2012-08-05.
- ↑ "Livestream.com Site Info". Alexa Internet. Retrieved 2014-02-02.
- ↑ 4.0 4.1 Mogulus Rebrands With A Killer Domain: livestream.com, May 18, 2009
- ↑ "Live Internet Broadcast Platform Provider, Mogulus, Rebrands as Livestream | InteractiveTV Today". Itvt.com. 2009-05-19. Retrieved 2012-08-05.
- ↑ "Livestream Livepack: a 'satellite television truck in a backpack'". Engadget. Retrieved 2012-08-05.
- ↑ "Kina Grannis - live streaming video powered by Livestream". Livestream.com. Retrieved 2012-08-05.
- ↑ 8.0 8.1
- ↑ "Gannett New Jersey - live streaming video powered by Livestream". Livestream.com. Retrieved 2012-08-05.
- ↑ "KSPR HD Doppler Radar - live streaming video powered by Livestream". Livestream.com. 2012-04-30. Retrieved 2012-08-05.
- ↑ About LiveStream
- ↑ Big Media Gets Serious About LiveStreaming: Gannett Invests $10 Million In Mogulus, July 28, 2008
- ↑ "Corinthians vs Santos Live Free Stream". Video Live Streaming 30.05.2010].
- ↑ "Livestream Blog » Blog Archive » President-Elect Barack Obama Holds His First Press Conference Live On Mogulus". Livestream.com. Retrieved 2012-08-05.
- ↑ "New Year’s Eve 2009 Live from Times Square on Mogulus and Hulu". Centernetworks.com. Retrieved 2012-08-05.
- ↑ "The Blue Blog » Getting ready for our first online policy launch". Conservatives.com. Retrieved 2012-08-05.
- ↑ "Columbia Journalism - live streaming video powered by Livestream". Livestream.com. 2009-11-12. Retrieved 2012-08-05.
- ↑ "Irregular Enterprise | Page 1197 | ZDNet". Blogs.zdnet.com. Retrieved 2012-08-05.
- ↑ Facebook LiveFacebook LiveTimelineAbout. "Live - Facebook Live". Facebook. Retrieved 2012-08-05.
- ↑ 20.0 20.1 Hoffman, Harrison (2009-10-30). "Foo Fighters playing live concert on Facebook | The Web Services Report - CNET News". News.cnet.com. Retrieved 2012-08-05.
- ↑ Nov 2, 2009 - 5:20PM PT (2009-11-02). "Foo Fighters Draw 440,000 Live Streams to Web-Only Show — Online Video News". Newteevee.com. Retrieved 2012-08-05.
- ↑ "Saosin Performing Acoustically on Livestream on October 5". SMNnews.com. 2009-10-03. Retrieved 2012-08-05.
- ↑ "Boys Like Girls Sophomore Album 'Love Drunk' Debuts In Billboard Top 10". Newsblaze.com. 2009-09-16. Retrieved 2012-08-05.
- ↑ "30 Seconds To Mars Livestream Q&A Wed 12/9". The Audio Perv. Retrieved 2012-08-05.
- ↑ "Check Out Motion City Soundtrack’s In-Store Today @ Vintage Vinyl in NJ or on LiveStream!". The Audio Perv. 2010-01-20. Retrieved 2012-08-05.
- ↑ 26.0 26.1 Post Store. "Distant Relatives: Events on". Washingtonpost.com. Retrieved 2012-08-05.
- ↑
- ↑ 28.0 28.1 Lowensohn, Josh (2009-07-20). "Twitcam turns Twitter into a video streaming hub | Apple Talk - CNET News". News.cnet.com. Retrieved 2012-08-05.
- ↑ rahsheen (2009-07-29). "Twitcam Makes Live Video Simpler". Black Web 2.0. Retrieved 2012-08-05.