Ligwalagwala FM
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| Slogan | "Ligcabholesive" |
|---|---|
| Frequency | 87.7 - 104.0 FM[1] |
| First air date | 1982 |
| Owner | SABC |
| Website | http://www.ligwalagwalafm.co.za |
Ligwalagwala FM is a South African national PBS[1] radio station based in Nelspruit, Mpumalanga.
History
The year 2008 marked the rebirth of the station by launching a brand new, vibrant, jubilant and dynamic image. The launch of the new logo was ceremoniously followed by the station’s birthday bash which was voted concert of the year by the Saturday Star newspaper.[2]
Music format
- Local Music (70%)[1]
- International Music (30%)[1]
- House[2] (18%)[1]
- Kwaito[2] (16%)[1]
- Gospel[2] (15%)[1]
- R&B (13%)[1]
- Worl Music (9%)[1]
- South African Hip hop[2] (8%)[1]
- Afro Pop[2]
- Choral[2]
- Contemporary Jazz[2]
- Reggae[2]
- Maskandi/Mbaqanga[2]
Coverage areas and frequencies
| Area | Freq. |
| Carolina | 93 MHz |
| Davel | 91.3 MHz |
| Dullstroom | 90.8 MHz |
| Hectorspruit | 87.7 MHz |
| Hoedspruit | 104 MHz |
| Lydenburg | 92.8 MHz |
| Mbuzini | 93.7 MHz |
| Middelburg | 103.8 MHz |
| Nelspruit | 92.5 MHz |
| Pretoria | 89.3 MHz |
| Volksrust | 89.5 MHz |
| Nelspruit | 92.5 MHz |
Broadcast languages
- Swati[1]
Broadcast time
- 24/7[1]
Target audience
| Core Audience | Secondary Audience | |
| Age[2] | 18 - 35 | 35 - 50+ |
| Age[1] | 16 - 24 | 25 - 49 |
| LSM[2] | 1 - 5 | 5 - 8 |
| Gender[2] | Male / Female | Female |
| Geographical Penetration[2] | Mpumalanga & Limpopo | Gauteng |
Listenership figures
| 7 Day | Ave. Mon-Fri | |
| May 2013 | 1 294 000 | 711 000 |
|---|---|---|
| Feb 2013 | 1 081 000 | 561 000 |
| Dec 2012 | 1 129 000 | 596 000 |
| Oct 2012 | 1 216 000 | 640 000 |
| Aug 2012 | 1 405 000 | 733 000 |
| Jun 2012 | 1 391 000 | 737 000 |
References
- ↑ 1.0 1.1 1.2 1.3 1.4 1.5 1.6 1.7 1.8 1.9 1.10 1.11 1.12 1.13 1.14 1.15 1.16 1.17 1.18 The Annual Guide to Radio in South Africa (AdVantage 2012). Media 24. 2012.
- ↑ 2.0 2.1 2.2 2.3 2.4 2.5 2.6 2.7 2.8 2.9 2.10 2.11 2.12 2.13 2.14 "About Us". Ligwalagwalafm.co.za. Retrieved 2013-10-02.
- ↑ "Frequency". Ligwalagwalafm.co.za. 2004-12-06. Retrieved 2013-10-02.
- ↑ "RAMS Presentations". Saarf.co.za. Retrieved 2013-10-02.
External links
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