Just Right

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Just Right is the name of a breakfast cereal produced by Kellogg's. It was created in the 1980s for health-conscious, athletic Australians, who are the world's third-biggest cereal eaters.[1] The cereal is sold in the United Kingdom, Canada, Iceland, New Zealand and Australia as of March 2008, but has been discontinued in other markets.

Just Right is composed of wholewheat, corn and riceflakes, with raisins (sultanas in Australia), date nuggets and sliced almonds. It is also labelled as vitamin fortified and low-fat. There are no raisins, date nuggets, or sliced almonds in the Canadian version.

An early commercial for the cereal in the United States has become an internet viral video due to it featuring a then-unknown Tori Amos.

Nutritional information

The following information was taken from a Kellogg's Just Right cereal box in July 2007, with a box top date of SEP 20 2007 (KCB 014).

Attribute Value / %Daily Value
Serving Size 3/4 Cup (53g/1.9oz)
Servings Per Container About 9
Calories 200
- Calories from Fat 20
Total Fat 2g 3%
- Saturated Fat 0g 0%
- Trans Fat 0g
Cholesterol 0 mg 0%
Sodium 240 mg 10%
Potassium 140 mg 4%
Total Carbohydrate 43g 14%
- Dietary Fiber 3g 11%
- Sugars 13g
- Other Carbohydrate 27g
Protein 4g
Vitamin A 10%
Vitamin C 0%
Calcium 2%
Iron 50%
Vitamin D 10%
Vitamin E 75%
Thiamin 75%
Riboflavin 25%
Niacin 25%
Vitamin B6 100%
Folic Acid 100%
Vitamin B12 100%
Phosphorus 10%
Magnesium 6%
Zinc 4%
Copper 4%

Pop culture

  • Tori Amos was featured in a 1980s commercial promoting the brand.

External links

References

  1. Steinbreder,H. John. HOW KING KELLOGG BEAT THE BLAHS Fortune (August 29, 1988). Retrieved on 7-18-09.


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