Homeplus

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Homeplus Co., Ltd
Type Private
Industry Retailing
Founded 1999[1]
Founder(s) Seong Han Lee
Headquarters

Cheshunt, Broxbourne, Hertfordshire, England, United Kingdom

Seoul, South Korea
Number of locations hypermarket : 120, Homeplus Express : 250
Products Groceries, consumer goods,
Website www.homeplus.co.kr
Korean name
Hangul 홈플러스
Revised Romanization Hom-peul-leo-seu
McCune–Reischauer Hom-pul-le-su

Homeplus (Hangul: 홈플러스) is a Korean discount store retail chain wholly owned by Tesco with 113 branches throughout South Korea.<ref name=""Branches">"홈플러스 (Hom-peul-leo-seu)". Homeplus. Retrieved 2008-02-18. </ref> Homeplus is the second largest retailer in South Korea, just behind Shinsegae Group.

Services

Homeplus operates both hypermarkets and its express format as well as a home delivery shopping service. Homeplus hypermarket stores typically offer general home products, clothing, electronics, and sporting goods. They also usually feature a multi-story car park, large supermarkets, and small, special-purpose stores such as fast food restaurants, travel agencies, appliance-rental firms, pharmacies, and bookstores. There are also "culture centres" in some of the stores.

In 2011, the retailer opened the world’s first virtual supermarket at Seolleung Station on Seoul Subway Line 2, where smartphone users can photograph the bar code the of life-size pictures, on the walls and platform screen doors, of 500 items of food, toiletries, electronics etc, for delivery within the same day.[2][3]

See also

References

  1. ↑ The strategic localization of transnational retailers: the case of Samsung-Tesco in South Korea. January 2005.
  2. ↑ Murthy, Rishika (22 September 2011). "Seoul's 6 coolest subway stops". CNN Travel. Retrieved 26 February 2013. 
  3. ↑ Strother, Jason (21 October 2011). "Shopping by phone at South Korea's virtual grocery". BBC News. Retrieved 3 April 2013. 

External links

Key people
Retail
International operations
Services
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  • Annual revenue GB£62.54 billion
  • Employees 552,004
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