Grockit
 | |
| Type | Educational Technology |
|---|---|
| Industry | Education, Internet |
| Founded | 2006 |
| Headquarters | San Francisco, CA, USA |
| Key people | Roy Gilbert: CEO. Farb Nivi: Founder & Chief Product Officer |
| Website | |
Grockit is an online social learning game company. Grockit prepares students for the SAT, ACT, GMAT, LSAT and GRE standardized exams.[1] Students can take practice tests while collaborating online with other users.[2] Grockit was founded in 2006 by Farbood Nivi.[3] Based in San Francisco, CA, it has raised a total of $45M in investment capital primarily from Atlas Venture, Benchmark Capital, Integral Capital Partners and Discovery Communications.[4][5][6] The company placed in the top 6 at the 2008 TechCrunch 50 conference.[7]
In May 2010, Grockit was recognized as one of the “2010 Hottest San Francisco Companies” by Lead411.[8]
Description
Grockit is a live online multiplayer game providing test prep.[9] It offers interactive play with other people studying for the same test.[10] It works to integrate elements of artificial intelligence with its services to adapt to students' unique needs.[11] Grockit believes that people learn better through peer-to-peer situations instead of teacher-to-student, and they are building their companies’ products around this idea.[5]
Grockit is a play on the word Grok which means to understand something intuitively or by empathy.
References
- ↑ Dana Oshiro (2009-07-05). "6 Great Tools for LSAT, SAT and GMAT Test Prep – ReadWrite". Readwriteweb.com. Retrieved 2013-05-13.
- ↑ Avila, Joseph De (2009-07-22). "New Web Sites Give Kids an Academic Edge - WSJ.com". Online.wsj.com. Retrieved 2013-05-13.
- ↑ "Farbood Nivi | CrunchBase Profile". Crunchbase.com. Retrieved 2013-05-13.
- ↑ By Dean Takahashi, VentureBeat. "Grockit raises $7M for social networkers who want to, gasp, study." May 17, 2010.
- ↑ 5.0 5.1 "Grockit | CrunchBase Profile". Crunchbase.com. Retrieved 2013-05-13.
- ↑ Tuesday, December 18th, 2012 (2012-12-18). "Grockit Lands $20M From Discovery, Benchmark & Others To Bring Its New "Pinterest For Education" To The Masses". TechCrunch. Retrieved 2013-05-13.
- ↑ Wednesday, September 10th, 2008 (2008-09-10). "Yammer Takes Top Prize At TechCrunch50". TechCrunch. Retrieved 2013-05-13.
- ↑ Lead411 launches "Hottest Companies in San Francisco" awards
- ↑ "5 Startups to Watch". Fast Company. 2009-09-01. Retrieved 2013-05-13.
- ↑ "Rock It with Grockit". Testprep.about.com. Retrieved 2013-05-13.
- ↑ Drake, Bruce. "Smart Technology Breeds Smart Students in Web Test Prep Market". Politicsdaily.com. Retrieved 2013-05-13.