Gilt Groupe

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Gilt Groupe
Type Private
Industry E-commerce
Founded 2007
Founder(s) Kevin P. Ryan
Dwight Merriman
Alexis Maybank
Alexandra Wilkis Wilson
Headquarters New York, N.Y., USA
Key people Michelle Peluso (CEO)[1]
Kevin P. Ryan (Chairman)
Susan Lyne (Vice Chairman)[2]
Employees More than 1000 [3]
Website gilt.com

Gilt is an online shopping website based in the United States. Gilt Groupe was founded in 2007 and has over 6 million members.[4]

History

The company launched women's clothing and accessories in November 2007, men's in April 2008, Gilt Groupe Japan in February 2009, Gilt Fuse in August 2009, travel site Jetsetter in September 2009,[5] Gilt City in April 2010, Gilt Home in May 2010 and Gilt Taste in 2011.[6] Gilt Groupe is based in New York, N.Y. with warehouses in Brooklyn, NY, Las Vegas, NV, and Louisville, KY.

Business

Gilt Groupe visitors must be members in order to view sales. New sales last 36–48 hours and feature merchandise from a single brand or small groups of brands. Gilt purchases vendor inventory at an extreme discount, and then adds a margin on top of the discounted price in order to make a profit and sell items at a discount. On August 22, 2011, Gilt Groupe added a Facebook shopping section.[7] Android and iPhone apps allow mobile shopping. Access is also available via mobile web for other smartphone and tablet devices.

Book

Founders Alexis Maybank and Alexandra Wilkis Wilson have released a book By Invitation Only: How We Built Gilt and Changed the Way Millions Shop.[8]

References

  1. ↑ Team | Gilt Groupe | About. Gilt.com. Retrieved on 2013-09-05.
  2. ↑ Board | Gilt Groupe | About. Gilt.com. Retrieved on 2013-09-05.
  3. ↑ Gilt Groupe - Company Overview
  4. ↑ "Author Series with Alexis Maybank of Gilt Groupe". New York Technology Council. August 7, 2012. 
  5. ↑ Shambora, Jessica (September 30, 2009). "Gilt Groupe's Jetsetter takes off". CNN. 
  6. ↑ Fabricant, Florence (2011-05-17). "Gilt Taste Arrives, With Ruth Reichl at the Helm". The New York Times. 
  7. ↑ August 22, 2011 http://www.internetretailer.com/2011/08/22/gilt-goes-after-facebook-shoppers
  8. ↑ Business Week

External links

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