Fengshen

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Fengshen
东风风神
Product type Automobile marque
Owner Dongfeng Motor
Country China
Introduced July 2009
Markets China, Venezuela
Website www.dfpv.com.cn (Chinese)

Fengshen (Chinese: 东风风神) is an automobile marque owned by the Chinese automaker Dongfeng Motor Corporation Passenger Vehicle Company, a wholly owned subsidiary of Dongfeng Motor. It was launched in July 2009.[1]

Name

Fengshen means "God of Wind" in Chinese.[2]

History

The first Fengshen production model, an A-class four-door sedan called the Fengshen S30, was unveiled at the Auto Shanghai motor show in April 2009[3] and went on sale in China in July 2009.[1]

In June 2010 Dongfeng began construction of an engine plant in Hebei province for the manufacture of self-developed engines for Fengshen vehicles.[4]

The Fengshen H30, a mid-sized five-door hatchback, was officially launched in January 2011.[5] The Fengshen H30 Cross, a compact five-door SUV, made its debut at the Auto Shanghai motor show in April 2011[6] and went on sale in China in the same month.[7] The Fengshen A60, a mid-sized sedan based on the Nissan Syplhy, made its debut at the Auto Guangzhou motor show in November 2011[8] and went on sale in China in March 2012.[9]

In April 2012 Dongfeng announced that it would establish a multi-brand dealership network across China selling Fengshen, Dongfeng Fengxing and Zhengzhou Nissan vehicles.[10]

Fengshen vehicles went on sale outside China for the first time in August 2012, when the marque was launched in Venezuela.[2]

Products

The current Fengshen range comprises the following models:[11]

  • Fengshen A60, a mid-sized four-door sedan available with a 2.0 litre engine[12]
  • Fengshen H30, a compact five-door hatchback
  • Fengshen H30 Cross, a compact five-door SUV
  • Fengshen S30, an A-class four-door sedan based on the platform of the Peugeot 307[13]
A Fengshen A60 
A Fengshen H30 
A Fengshen H30 Cross 
A Fengshen S30 

Fengshen products currently in development include a large MPV[14] and an electric powered city car.[15]

Sales

Fengshen products are currently sold in China and Venezuela.

Calendar year Total sales
2009 22,000[1]
2012 60,200[16]

References

  1. 1.0 1.1 1.2 "Dongfeng offering own-brand sedans". China Daily. 8 February 2010. Retrieved 27 January 2013. 
  2. 2.0 2.1 "Dongfeng begins export of self-developed Fengshen". China Daily. 20 August 2012. Retrieved 27 January 2013. 
  3. "Dongfeng set to roll out Fengshen S30 car". Gasgoo. 8 May 2009. Retrieved 27 January 2013. 
  4. "Dongfeng Motor starts to build engine plant". Gasgoo. 27 June 2010. Retrieved 27 January 2013. 
  5. "2011 Dongfeng Fengshen H30 launched". Global Times. 18 January 2011. Retrieved 28 January 2013. 
  6. "Premiere Showroom". China Daily. 22 April 2011. Retrieved 27 January 2013. 
  7. "Dongfeng-Fengshen H30 Cross Listed & Priced in China". Car News China. 28 April 2011. Retrieved 27 January 2013. 
  8. "Dongfeng-Fengshen A60 debuts at the Guangzhou Auto Show". Car News China. 21 November 2011. Retrieved 27 January 2013. 
  9. "Dongfeng Fengshen A60 listed & priced in China". Car News China. 29 March 2012. Retrieved 27 January 2013. 
  10. "Dongfeng planning to set up multi-brand dealers". Gasgoo. 6 April 2012. Retrieved 27 January 2013. 
  11. "Brands". Dongfeng Motor Corporation Passenger Vehicle Company. Retrieved 27 January 2013. 
  12. "Dongfeng Fengshen A60 makes market debut". Gasgoo. 29 March 2012. Retrieved 27 January 2013. 
  13. "Dongfeng-Fenshen S30 will hit the China car market on March 28". Car News China. 22 January 2013. Retrieved 27 January 2013. 
  14. "Spy Shots: new large MPV from Dongfeng". Car News China. 27 July 2012. Retrieved 27 January 2013. 
  15. "Spy Shots: Dongfeng working on small EV". Car News China. 10 August 2012. Retrieved 27 January 2013. 
  16. "Majority of manufacturers in Chinese automobile market fail to meet sales targets for 2012". Gasgoo. 23 January 2013. Retrieved 27 January 2013. 

Further reading

External links


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