Everest (app)
| Developer(s) | EVRST Inc. |
|---|---|
| Initial release | 20 December 2012 |
| Development status | Active |
| Operating system | iOS |
| Size | 10.7 MB |
| License | Freeware |
| Website | www.everest.com |
Everest (app) is a mobile app which aims to help users live life dreams and accomplish personal goals. The app helps users break their dreams (learn to rock climb, travel to India, run a marathon etc.) down into smaller steps, share photos and written content, and includes social features which allow users to connect with others.[1] Everest is currently available for iOS, and the company plans to make Android and web versions available in the future.
History
Everest was founded in January 2012 by current CEO Francis Pedraza, COO Katherine Krug and Chief Product Officer Victor Mathieux.[2] Everest debuted on 20 December 2012 as a free iOS app for iPhone and iPod Touch.
Everest has received funding from a group of investors including Pay-Pal founder Peter Thiel, Boston Celtics co-owner Jim Pallotta, and Milwaukee Brewers owner Mark Attanasio.[3][4]
Tools and Features
Everest centers around personal profiles on which users list their dreams. Dreams are broken down into an unlimited number of steps which users can create themselves or copy from others. Integrated social features allow users to share dreams, steps and photos with others on Everest, as well as on social networks such as Facebook and Twitter. Not unlike other social networks, Everest allows users to follow and comment on each other’s profiles.[5]
Brand Partnerships
Everest partners with brands such as Levi's, Quiksilver and Airbnb to offer sponsored challenges to users. These challenges take the form of popular dreams or experiences, and relate to the gear, services or missions of brand sponsors.[2]
Example: Quicksilver challenges you to escape on a surf trip.
References
- ↑ "15 Apps The Tech World Is Obsessed With Right Now". Business Insider.
- ↑ 2.0 2.1 Constine, Josh. "Everest, An Epic App For Achieving Your Dreams". TechCrunch.
- ↑ "Everest About". Evrst Inc.
- ↑ "Everest CrunchBase Profile". CrunchBase.
- ↑ "Keep Your Life Goals In Sight By Breaking Them Down Into Small Increments On Everest". makeuseof.com.