Erik Buell Racing

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Erik Buell Racing
Industry Motorcycle sport
Founded November 2009
Founder(s) Erik Buell
Headquarters East Troy, Wisconsin, USA
Products Motorcycles
Owner(s) Hero MotoCorp
Website erikbuellracing.com

Erik Buell Racing (EBR) is a motorcycle sport company which produces street and racing motorcycles, based in East Troy, Wisconsin, USA. Erik Buell founded the company in November 2009 following the shutdown of his previous company, Buell Motorcycle Company, by parent company/majority stakeholder Harley-Davidson. Erik Buell Racing's first efforts were directed toward production of complete, race-only motorcycles and parts based on the Buell 1125R production model, under license from Harley-Davidson,[1] to support privateer racers.

On July 1, 2013, Hero MotoCorp, an Indian motorcycle giant, acquired 49.2% stake in the company for $25 million.[2] The two companies announced that EBR will distribute Hero motorcycles and scooters in North America starting in the summer of 2014.[3]

Motorcycle Models

1190RR

The first focus of Erik Buell Racing, the 1190RR was an upgraded and restyled version of the Buell 1125R. Used for professional racing in several race classes, the bike has been a part of several race and championship placings. [4]

1190RS

In June 2011, Erik Buell Racing officially announced their first street model, the EBR 1190RS, a sport motorcycle with a 1,190 cc V-twin engine delivering 175 hp (130 kW).[5] Released as a 2012 model, only 100 are to be made.[6]

1190RX

On 16 October 2013, Erik Buell Racing officially unveiled their first production motorcycle, the EBR 1190RX. Like the previous 1190RS, the 1190RX is a sport motorcycle with 1,190 cc V-twin engine, but delivering 185 hp (138 kW) and 101.6 lb-ft (peak) of torque. [7]

Upcoming

Erik Buell has hinted at two more street models on the new Erik Buell Racing Website. Signified by only two letters each, they are the SX and AX. According to magazine articles, these will be a streetfighter version and an adventure version, based on the same platform as the 1190RX. [8]

Racing

AMA Superbike

Erik Buell Racing has competed in AMA Superbike since 2011, initially using the 1190RR and then the 1190RS. EBR riders achieved several podium finishes. Riders have included Geoff May, Danny Eslick, and Aaron Yates.[9]

FIM World Superbike

EBR announced it will compete in World Superbike Racing using the 1190RX beginning in 2014. Geoff May will be one of the two riders. [10]

References

  1. ↑ "ERIK BUELL ESTABLISHES ERIK BUELL RACING". Buell Motorcycle Company. Retrieved 23 November 2009. 
  2. ↑ Newsdeck, OD (2 July 2013). "Hero buys 49.2% stake on Erik Buell Racing for US$25 million". overdrive.in. Retrieved 15 July 2013. 
  3. ↑ "EBR announces North American Hero Motorcorp Distribution", Cycle World, October 17, 2013, retrieved 2013-10-23 
  4. ↑ "1190RR wins". blog.motorcycle.com. Retrieved 13 November 2011. 
  5. ↑ "1190RS SPEC". Erik Buell Racing. Retrieved 27 July 2011. 
  6. ↑ "Pre-Order Form". Erik Buell Racing. Retrieved 27 July 2011. 
  7. ↑ "1190RX SPEC". Erik Buell Racing. Retrieved 22 October 2013. 
  8. ↑ "MPN September 2012". Motorcycle Powersports News. Retrieved 22 October 2013. 
  9. ↑ "EBR Race Team". Erik Buell Racing. Retrieved 23 October 2013. 
  10. ↑ "Cycle News 21 October 2013". Retrieved 23 October 2013. 

External links

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