Easy to Assemble

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Easy to Assemble

Illeana Douglas in Easy to Assemble
Genre Comedy
Created by Illeana Douglas
Written by Illeana Douglas
Directed by Chris Bradley
Kyle LaBrache
Greg Pritikin
Michael Kang
Melanie Mayron
Starring Illeana Douglas
Jeff Goldblum
Keanu Reeves
Jane Lynch
Justine Bateman
Tim Meadows
Cheri Oteri
Tom Arnold
Ed Begley, Jr.
Kevin Pollak
Fred Willard
Daryl Sabara
Ricki Lake
David Henrie
Patricia Heaton
Hannah Cowley
Eric Lange
Theme music composer Rob Mailhouse, Todd Spahr, Illeana Douglas
Composer(s) Robert Mailhouse
Todd Spahr
Illeana Douglas
Country of origin  United States
Original language(s) English
No. of seasons 4
No. of episodes 48
Production
Executive producer(s) Thomas Bannister SXM inc, Barney Oldfield, Alia Kemet, Magnus Gustafsson
Producer(s) Illeana Douglas
Location(s) IKEA
600 N San Fernando Blvd
Burbank, CA 91502
Broadcast
Original airing 2008
External links
Website

Easy to Assemble is a Webseries created by and starring Illeana Douglas, and sponsored by furniture store IKEA.[1][2]

Douglas plays a fictional version of herself trying to quit acting and work a "real job" at the IKEA in Burbank, CA. She soon finds she cannot leave Hollywood behind when fellow actress Justine Bateman starts an internet talk show called "40 and Bitter" on the floor of IKEA.

The series has had several notable guest stars, including Jeff Goldblum, Keanu Reeves, Jane Lynch, Justine Bateman, Tim Meadows, Cheri Oteri, Tom Arnold, Ed Begley, Jr., Kevin Pollak, Fred Willard, Daryl Sabara, Ricki Lake, David Henrie, Patricia Heaton, and Eric Lange.

Awards and Recognition

The series has won numerous advertising and creative awards. Ad Week magazine awarded Easy to Assemble one of the top five "Best Branded Deals" of 2010. In that same year, Easy to Assemble was nominated for seven "Streamy" awards winning "Best Ensemble Cast" and "Best Product Integration." It also picked up a nomination for "Best Individual Performance" for Illeana Douglas at the 14th Annual Webby Awards, and won two Webby's "Best Branded Content", and "Best Comedy Episode" for its spin-off series Sparhusen. Additionally, Illeana received the ITV Fest 2010 Innovator Award and the 2010 "Best Online Performance Award" from the 2010 Banff World TV Fest. Easy to Assemble and IKEA were also honored to receive the 2010 NATPE "Digital Luminary Award". In 2012, the series was twice a Webby Honoree for Individual Performance and Best Writing.

References

  1. ↑ Brian Stelter (2010-08-08). "After Drought, Hope for Shows Made for Web". The New York Times. 
  2. ↑ Robert Lloyd (2011-11-23). "Illeana Douglas puts herself together in 'Easy to Assemble'". The Los Angeles Times. 

External links

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