ESPN Star Sports

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ESPN STAR Sports
Type Television Network
Branding ESPN STAR
Country Singapore
First air date 1 January 1994
Availability Asia
Founded 1 January 1994
Headquarters Singapore
Owner ESPN International
News Corporation
(STAR TV and Fox International Channels Asia)
Key people Peter Hutton
Launch date 1 January 1994
Official website Official website

ESPN STAR Sports (or ESS and stylized as ESPN STAR Sports) was a joint venture between ESPN Inc. (through ESPN International, which it directly owns) and News Corporation (through STAR TV and Fox International Channels, which it directly owns). The venture has its base in Singapore and operates 25 ESPN and STAR Sports branded Television networks and 3 broadband sports networks throughout Asia, transmitting in 5 languages (English, Cantonese, Hindi, Korean and Mandarin). The networks broadcast various local and international sporting events, and also local editions of SportsCenter for China, Hong Kong, India, Taiwan, and Southeast Asia. ESPN Star Sports also operates a 24-hour Cricket channel, STAR Cricket. STAR Sports launched STAR Sports Thailand on Monday 4 August 2008 exclusively for Thai viewers.

ESPN STAR Sports also has Asia's leading Events Management team that has been successfully staging large-scale sporting events across Asia. The event management team is a completely integrated events group that manages concept creation, sponsorship, marketing, PR, TV broadcast, operations, and logistics for clients. Events currently in their portfolio include the X Games Asia, 9 Ball Tour, KL World 5's Futsal, Cartier Polo, Formula Drift Singapore, Nations Cup Netball, Indian Hockey League, and the World Pool Championship. In 2012, ESPN STAR Sports is the official broadcaster of 2012 Summer Olympics. News Corporation acquired Disney's stake in the company in the Summer of 2012 and ESPN STAR Sports managing director Mr Manu Sawhney was replaced by Senior Vice-President of Sports for FOX International Channels (FIC), Peter Hutton.[1]

History

One of the biggest successes for the Event Management team was the creation of the Premier Hockey League (PHL) in India. PHL is a professional league competition for field Hockey clubs in the top division of the Indian hockey system, though there has always been strong foreign representation among the players. PHL is a joint venture between ESPN Star Sports and the erstwhile Indian Hockey Federation (IHF) but with the suspension of the IHF on 28 April 2008, the future of PHL remains uncertain. ESPN STAR Sports was launched the same day with Disney Channel Asia.

ESPN STAR was also famed for their being Asia's largest broadcaster of the English FA Premier League, during the 2000s, with commentators like John Dykes and a host of former Premier league players as guests and pundits on the shows.[2]

ESPN STAR Sports (ESS) via its STAR Cricket channel was the official broadcaster of the 2011 Cricket World Cup Final experienced all-time high viewership (67.6 million only on Cable and satellite) and TRPs, and had raised ad rates for 10 second slots during the finals to INR24 lakh (US$38,000), prior to the finals.[3][4][5]

Operating channels

Screenshot from ESPN Asia with the new Station ID
Screenshot from ESPN Philippines with the new Station ID
  • ESPN Southeast Asia
  • ESPN Southeast Asia 2
  • ESPN Malaysia
  • ESPN Indonesia (Indovision)
  • ESPN Philippines
  • ESPN China
  • ESPN Hong Kong
  • ESPN Taiwan
  • ESPN India
  • ESPN Pakistan
  • STAR Sports Southeast Asia
  • STAR Sports Singapore & Indonesia-Other
  • STAR Sports Thailand & Vietnam
  • STAR Sports Malaysia
  • STAR Sports Indonesia (Indovision)
  • STAR Sports China
  • STAR Sports Hong Kong
  • STAR Sports Taiwan
  • STAR Sports 2
  • STAR Sports 3
  • STAR Sports 4
  • STAR Sports India
  • STAR Cricket India
  • STAR Cricket HD
  • ESPNews Asia
  • ESPNews India
  • ESPN HD Asia
  • ESPN HD Malaysia
  • ESPN HD Taiwan
  • ESPN HD India
  • SBS ESPN
  • ESPN Player (available in Singapore, Hong Kong, and Malaysia)

Programs broadcast by ESPN STAR Sports

It is important to note that broadcast rights for various sports properties contain territorial limitations and in a lot of instances, the rights indicated below may not pertain to all territories in which ESPN STAR Sports operates.

Multi-sport event

  • X Games (X-Games, Winter X Games, X Games Asia, X Games Brazil and Winter X Games Europe)
  • Winter Olympic Games (except for Philippines)
  • 2012 Summer Olympics (also except for Philippines)

Cricket (Star Cricket)

Motorsports

Baseball

Basketball

  • NBA (except for China, India and Hong Kong)
  • Super Basketball League (only for Taiwan)
  • William Jones Cup
  • Asean Basketball League (except for China, Hong Kong, India & Taiwan)
  • WNBA (except for China, Philippines, India and Hong Kong)

Extreme sports

Association football

Tennis

Golf

Mixed martial arts

News

  • SportsCenter Asia
  • SportsCenter India
  • SportsCenter Hong Kong
  • SportsCenter Malaysia
  • SportsCenter Taiwan
  • SportsCenter Espresso
  • Nokia Football Crazy
  • Engine Block
  • Score Tonight

See also

References

External links

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