Durex
 | |
|---|---|
 A box of Durex Fetherlite condoms | |
| Owner | Reckitt Benckiser |
| Country | United Kingdom |
| Introduced | 1915 |
| Previous owners | SSL International |
| Website | Durex.com |
Durex is the trademarked name for a range of condoms that used to be made by English company, SSL International. This company was sold to Reckitt Benckiser in July 2010.
History
The name, which the London Rubber Company trademarked in 1929, is an abbreviation of "Durability, Reliability, and Excellence", though some people mistake it as being "Durable Latex".[1]
Durex condoms represent around one quarter of the global market for prophylactic sheaths, manufacturing around one billion units per year in 17 factories worldwide.[citation needed] The Durex range includes nine varieties of latex condom, including the Sheik and Ramses brands popular for decades in North America,[2] and the Avanti condom, the first male condom made from polyurethane. Polyurethane condoms do not suffer from "latex rot", and are suited for users who have an allergic reaction to latex (a common occurrence and one which until now had not been responded to).
In August 2007, Durex announced that it expected to launch a new line of condoms that it claims will help men get a firmer erection and increase penis size. The condoms will contain a gel in the tip that dilates arteries and increases blood flow to the penis.[3]
Durex condoms was declared the runner-up of the most account sales of condoms in the United States, with Trojan condoms being no. 1.[4]
2012 Summer Olympics
Although they are not an official sponsor of the Olympic Games, Durex provided 150,000 free condoms to more than 10,000 athletes that competed in the 2012 Summer Olympics in London.[5]
Safe Sex
Durex also runs a campaign to promote world-wide safe sex via the use of condoms. Durex hosts National Condom Week's as an initiative to encourage the use of condoms during intercourse. Condoms are the only method of contraception that provide protection from pregnancy and HIV/STI transmitting organisms.
References
- ↑ "Durex". Durex, the Most Popular Condom Brand in the World. 2007-10-27. Retrieved 2012-05-31.
- ↑ "First plastic condom for men becomes available next year". 1993-10-14. Retrieved 2008-09-29.
- ↑ http://gizmodo.com/gadgets/harder-stronger/condom-that-makes-your-willy-bigger-set-to-be-huge-290616.php
- ↑ "What's the best-selling condom in America?". By Brendan I. Koerner - Slate Magazine. 2006-09-29. Retrieved 2008-09-29.
- ↑ Boyle, Matthew. "Top Secret: Durex's Olympic Condoms" Bloomberg Businessweek Retrieved on 20 April 2012
External links
| ||||||||||||||
| |||||||||||||||||