Drew Lightfoot

Drew Lightfoot is a Canadian director of commercials and music videos. He has also worked as an animator, and continues to use animation as a director, to varying degrees, sometimes using stop-motion and CGI in his commercials and videos.^[1][2]

Commercials

Lightfoot first directed commercials when he began working with Toronto-based HeadGear Animation in 2001. He signed to Canadian Production Company Soft Citizen in 2006, and with Furlined for representation in the USA in 2008; his career now seems to be more focused on live-action work.^[3] He has directed commercials for clients including Apple, Bud Light, Ikea, M&Ms, MTV Canada, Sony, and Target.

Music videos

Lightfoot's music video works include those for k-os,^[4] Kate Havnevik, The Raconteurs, Matt Mays and El Torpedo, Constantines, Guster,^[5][6] In-Flight Safety, Moufette, and The Cure.^[7]

Awards & Festivals

In 2008, Lightfoot's video for Kate Havnevik's "Unlike Me" won Best Direction in the Adult Contemporary genre at the MVPA Awards in Los Angeles.^[8]

Drew Lightfoot's animated/Super-8 video for Constantines "Working Full Time" won the Special Jury Award at the SXSW Film Festival in 2007,^[9] after screening at the festival.^[10]

He won an MVPA Award in 2007 for Best Animated Video for Guster's "One Man Wrecking Machine",^[11] which received 2 additional MVPA nominations: Directorial Debut,^[12] and Best Video Produced for Under $25,000.^[13]

Lightfoot was nominated for a 2007 Juno Award in the Video of the Year category, for directing In-Flight Safety's "Coast Is Clear" video.^[14] He also received three MMVA nominations in 2007: his video for In-Flight Safety's "Coast is Clear" received two, in the categories of Best Post-Production and Best Independent Video, and his video for k-os' "Sunday Morning" was nominated as Best Pop Video.^[15]

He had two videos in ResFest's CanCon 2006: "One Man Wrecking Machine" for Guster and "Working Full Time" for Constantines.^[16]

The Los Angeles Film Festival's Music Video programs will feature three of Lightfoot's music videos: Guster's 'One Man Wrecking Machine', k-os's 'Sunday Morning', and Constantines 'Working Full Time'.^[17]

Animator

Lightfoot has animated a variety of works, including many commercials with HeadGear Animation as well as on several TV shows, including The PJs, and feature film Tim Burton's Corpse Bride. He has also worked as Animation Director on several high-profile commercials, including Sony Bravia "Play-Doh", Big Yellow "Tide"^[18] and "Frankenweenie" 2012.

References