Dearne FM

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Dearne FM
Broadcast area Barnsley
Frequency FM: 97.1, 102.0 MHz
First air date 5 October 2003
Format Contemporary
Audience share 8.1% (June 2013, RAJAR)
Owner Lincs FM Group
Sister stations Compass FM
KCFM
Lincs FM
Ridings FM
Rother FM
Rutland Radio
Trax FM
Website www.dearnefm.co.uk

Dearne FM is an Independent Local Radio station which broadcasts to the Barnsley area. The station is owned and operated by the Lincs FM Group (based in Lincoln), whose stations take more of an interest in their local areas than other larger radio companies, and offer a wider type of music.

History

The station was based at Zenith Park on Whaley Road, Barugh Green, in the north-west of Barnsley. As a result of cost cutting, Dearne FM recently co-located with sister stations Trax FM and Rother FM at studios on White Rose Way in Doncaster. Sister station Ridings FM remains at Zenith Park. Five other companies competed for Barnsley's FM radio licence.

Transmitters

The station can be heard on 102 FM (near Ardsley) in Barnsley and the Dearne Valley, and on 97.1 FM (near Hoylandswaine close to the A628 and A629 roundabout) for Penistone on Hunger Hill. The Ardsley transmitter also broadcasts Hallam FM on 102.9 FM, with whom Dearne FM mainly competes. The 102 FM signal is more powerful than 97.1 FM, which is an off-air relay of 102 FM.

Programming

Dearne FM appeals to a family audience playing a mix of current chart hits and the best songs from the 60s, 70s, 80s, 90s and 00s combined with local news, information and competitions. The station's strapline is "Hits and Memories across Barnsley, Penistone and the Dearne Valley" or simply "Hits and Memories".

Following the station's move to Doncaster, its weekday breakfast show was networked with sister station Rother FM. Following an unsuccessful trial and complaints from listeners, networking at breakfast was dropped and the show is now live and local (presented by Joe Sentance). Budget cuts within the Lincs FM Group mean that Dearne FM, amongst others within the group, have restricted live programming. The station now uses automation (where the presenter's links between the records are all pre-recorded but made to sound live) between 0900-0600 making the breakfast show the only live broadcast.

External links

Coordinates: 53°33′03″N 1°24′46″W / 53.55072°N 1.41275°W / 53.55072; -1.41275

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