Crushpath

From Wikipedia, the free encyclopedia
Crushpath
Type Technology
Industry Internet
Founded 2010
Headquarters San Francisco, California, USA
Key people Sam Lawrence: CEO
Website http://www.crushpath.com

Crushpath is outbound software for sales and marketing teams. The Crushpath app lets users create online shareable collateral both on desktop and mobile devices.[1] The company was founded in May 2010 by Sam Lawrence, a former executive at Jive Software and Matt Wilkinson, a former executive at Socialcast. Crushpath raised $2,000,000 in seed funding from Charles River Ventures, Marketo CEO Phil Fernandez, Jive CEO Dave Hersh and, Box CEO Aaron Levie.[2]

In March of 2013, the company announced that it had raised a $6 million round of funding from Charles River Ventures and The Social+Capital Partnership.[3]

Crushpath’s offices are located at 2012 16th Street in San Francisco, California.[4]

Description

Crushpath is a platform on which sales and marketing teams use desktop or mobile devices to create and send outbound campaigns on the fly. Users can then publish the content across social networks, SMS, and via email at once and then collect all responses and contacts in one place. [5]

Customers also get use of Crushpath’s Customer relationship management (CRM) tool to monitor the efficacy of their campaigns.[6]

References

  1. Francisco, Bambi (2012-03-11). "Crushpath raises $6M for a way to pitch your stuff". Vator.TV. Retrieved 2013-09-20. 
  2. Geron, Tomio (2012-06-19). "Crushpath Visualizes Path To Sales Domination". Forbes. Retrieved 2013-09-13. 
  3. Rao, Leena (2013-03-12). "Crushpath Raises $6M From The Social+Capital Partnership, CRV To Give Salespeople A Better Way To Pitch". TechCrunch. Retrieved 2013-09-14. 
  4. "Crushpath CrunchBase profile". CrunchBase. Retrieved 2013-09-11. 
  5. Fankhauser, Dani (2013-03-15). "Can Your Business Survive Without a Traditional Website?". Mashable. Retrieved 2011-09-16. 
  6. Howlett, Dennis (2013-06-2012). "Crushpath: rethinking team sales engagement and enablement". ZDNet. Retrieved 2011-09-16. 

External links

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