Coastliner 700

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Coastliner 700
Cruise along the coast

One of the new Coastliner 700 buses at The Hard Interchange, Portsmouth.
Overview
Operator Stagecoach in the South Downs
Vehicle Enviro 400, Enviro 300
Livery Stagecoach livery with Coastliner logos and other images to be explained in the article
Peak vehicle requirement 17 (Enviro 400) , 13 (Enviro 300)
Status Open
Night-time N700
Route
Locale Portsmouth
Landmarks served Brighton Pavillion, Chichester Cathedral, Dome Cinema, Worthing
Start Brighton
Via Hove, Worthing, Littlehampton, Arundel, Bognor Regis, Chichester, Havant, Portsmouth
End Southsea
Length 62.4 miles (100.4 km)
Service
Journey time 4 hours 20 mins
Operates 0505 - 0415

Coastliner 700 is a bus service operated in West Sussex and south east Hampshire, England, by Stagecoach in the South Downs between Brighton and Southsea. It travels via Worthing, Littlehampton, Arundel, Bognor Regis, Chichester, Havant, and Portsmouth with a general daytime frequency of every ten minutes.[1] Since it links major tourist destinations on the south coast, it is popular with tourists in summer. The route has its own livery and is usually operated with double-decker buses.[1]

History

The bus stop flags at Cambridge Junction, Portsmouth, Hampshire.

The route was introduced in 1975, as the 'Stagecoach 700'[1] operated by Southdown Motor Services, a subsidiary of the state-owned National Bus Company (NBC). Southdown became an independent operator following the privatisation of NBC in 1986, and was taken over by the Stagecoach Group in 1989.[2]

In 2006 the route, by now operated by the Stagecoach South division, was upgraded as part of a partnership between Stagecoach and several local authorities led by West Sussex County Council. The partnership, initially marketed as "coastal fastway", included the introduction of new vehicles and electronic passenger information systems with the aim of increasing passenger numbers by 50% in five years. The upgrade provoked some criticism from Derek Deedman, county councillor for the Bramber Castle area, for failing to include benefits to other services linking the coast to towns such as Steyning.[3]

Further upgrades, initially centred on Shoreham-by-Sea before being extended to the section of route between Worthing and Brighton, were announced in 2009, including bus priority measures at busy road junctions.[4] By 2010 the service carried four million people per year.[5] Stagecoach introduced new vehicles in March 2010.[5]

The service has had its own livery from the beginning. It began with a coloured strip along the side of the green Southdown bus; now it is the regular Stagecoach livery, blue, white, orange and red, with the route description on the side, with individual buses having livery related to a certain town along the route, and slogans such as 'We took the Coastliner 700 to fun and fashion'.[1][6]

Route

The route is operated from three Stagecoach depots, Worthing, Chichester and Portsmouth, and since 2010 has run with branded Enviro 400 and Enviro 300 vehicles. [5][1]

See also

References

  1. 1.0 1.1 1.2 1.3 1.4 "Hants & Sussex Part 1". Transport Illustrated. Retrieved 24 August 2011. 
  2. Kraemer-Johnson, Glyn; Bishop, John (2003). The Heyday of Southdown. Ian Allan Publishing. ISBN 0711029199. 
  3. "Horsham blamed over bus failure". West Sussex County Times. 3 February 2006. 
  4. "All aboard for ride on the Coastal Expressway". Sussex Express. 18 February 2009. 
  5. 5.0 5.1 5.2 "South coast bus travel gets a green upgrade". The News. 2 March 2010. 
  6. "The Brand Surgery". The Brand Surgery. 

External links

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