Club-Mate
Club-Mate (German pronunciation: [ˈklʊp ˈmaːtə]) is a caffeinated carbonated mate-extract beverage made by the Loscher Brewery (Brauerei Loscher) near Münchsteinach, Germany, which originated in 1924.[1] Club-Mate has 20 mg of caffeine per 100 ml. Club-Mate has a relatively low sugar content (50 g/kg), and low calories (20 per 100 ml of beverage), compared to other beverages such as cola and other energy drinks.
Club-Mate is available in 0.33 and 0.5 litre bottles.
Also available is Club-Mate IceT Kraftstoff, which is an ice-tea variant with slightly higher caffeine content (22 mg/100ml) and with more sugar than original Club-Mate.
Three examples of Club-Mate-based mixed drinks are vodka-mate, Tschunk,[2] a combination of rum and Club-Mate and Jaeger-Mate a mix of Jägermeister and Club-Mate mainly common in Berlin.
History
Geola Beverages of Dietenhofen, Germany originally formulated and marketed Club-Mate under the name Sekt-Bronte. The drink was only known regionally until acquired by Loscher and marketed under the name Club-Mate.
In December 2007, Loscher marketed a Club-Mate winter edition. The limited-edition Club-Mate consists of the original formula mixed with cardamom, cinnamon, star anise and citrus extract. It is since sold regularly for a limited time during winter.
In 2009, a Club-Mate-styled cola variety was introduced. Unlike other colas, its recipe includes mate-extract.
In 2013, Club-Mate Granat, a Club-Mate variety with additional pomegranate flavor, was introduced.
As of July 2013, the company listed additional countries like Bulgaria and Luxemburg to reach distributors in 40 countries,[3] primarily in Europe, but also Canada,[4] Australia, Israel, Turkey and South Africa.
Ingredients
- Water
- Inverted sugar syrup
- Sugar
- Mate tea extract
- Citric acid
- Caffeine
- Natural flavors
- Caramel color
- Carbonic acid
Hacker culture
Club-Mate has developed a following in computer hacker culture and tech start-ups, especially in Europe. Bruce Sterling wrote in Wired magazine that it is the favorite beverage of Germany's Chaos Computer Club as well as Noisebridge[5] and HOPE[6] in the United States.
Notes
- ↑ "Club Mate Reviews, Photos, Information, Videos and TV Ads". dizzyfrinks.com.
- ↑ "Tschunk – Hacker's Cocktail with Club Mate".
- ↑ "Manufacturer – Club-Mate / The Icetea". clubmate.de.
- ↑ "Sharky Beverage Co.: CLUB-MATE".
- ↑ Bruce Sterling (2007-04-01). "Club-Mate, favorite drink of the Chaos Computer Club". Wired.
- ↑ 2600 The Hacker Quarterly: Club-Mate
External links
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