Cartoonito

Cartoonito
Cartoonito logo
Launched	Cartoon Network Too block 4 September 2006 UK 24 May 2007
Closed	Cartoon Network Too block 24 May 2007 Spain 30 June 2013
Owned by	Turner Broadcasting System Europe, Turner Broadcasting System Asia Pacific, Turner International India Pvt Ltd, Turner International Australia (Time Warner)
Picture format	576i (4:3 SDTV)
Audience share	0.2% (October 2013, BARB)
Slogan	It's Kaleidoscopic! (2007 to 2013)
Broadcast area	United Kingdom Australia Pakistan India South Asia France Italy
Replaced	UK Toonami Spain Boomerang
Sister channel(s)	Cartoon Network Cartoon Network Too Boomerang TCM Boing
Website	cartoonito.co.uk, CartoonitoAsia.com
Availability
Terrestrial
Digital (in Italy)	LCN 46 (Where available)
Satellite
Sky	Channel 619
CTH (Thailand)	Channel 166
TVB NETWORK VISION (HONG KONG)	Channel 42
Cable
Virgin Media	Channel 706
Smallworld Cable	Channel 607
WightFibre	Channel 109
UPC Ireland	Channel 618
SkyCable (Philippines)	Channel 118 (Digital)
First Media (Indonesia)	Channel 372
Streaming media
Virgin TV Anywhere	Watch live (UK only)

Cartoonito is a pre-school brand owned and distributed by Turner Broadcasting System Europe Ltd, available as dedicated television channels in the United Kingdom and Italy, and also as a branded block of content on Boomerang across Europe, the Middle East, and Africa.^[1] Cartoonito is available as a dedicated channel in Asia, owned and operated by Turner Broadcasting System Asia Pacific, Inc.^[2] The brand is aimed at young children under the age of 6 years.^[3]

According to the TBS website, "Cartoonito is a brand dedicated to helping pre-school kids explore their world in a fun and imaginative way.^[4] The fun, entertaining and quirky content on Cartoonito is designed to make children feel safe and relaxed by providing an environment where they can be themselves, play and discover". Flagship shows are listed as LazyTown, Bananas in Pyjamas, Tweenies, and Jelly Jamm. Cartoonito is available as a block on Cartoon Network Southeast Asia, India, Pakistan, and AXN.

When it was a block on CN Too, it only advertised third-party products in between shows, there was nearly never a time when shows were interrupted by advert breaks. ^{[citation needed]}

The channel has a morning theme until 8:00am, and a bedtime theme at 7:00pm before it closes down for the day. ^{[citation needed]}

History

Cartoonito was originally a programming block on Cartoon Network Too with it airing between 06:00 and 15:00. It started on September 4, 2006 with it airing for the last time (as a block on CN Too) on 23 May 2007 as it got its own channel as a replacement for the original version of Cartoon Network Too. As it was no longer a block on CN Too, it expanded its broadcasting hours to 03:00 until 19:00, timesharing with TCM 2, another UK-only spin-off channel from TCM. In addition, the programming block agreements with Cartoon Network Too terminated, which made it 24 hours for the first time as it replaced Toonami as the current version. However, from September 2009 until March 2010, Boomerang gave up its morning programming for a new Cartoonito slot, terminating its 24 hour schedule which had been in place since 2001. In its early years, between 03:00 and 06:00 each morning, it also aired some shows from Cartoon Network Too, Boomerang and sometimes the main Cartoon Network.

In its early years, Cartoonito taught children French. ^{[citation needed]}

On 25 March 2010, Cartoonito was added to Virgin Media on channel 706.^[5] In early 2011, Cartoonito changed its hours to 04:00 until 20:00, and revamped its early hour schedule to include more pre-school orientated shows. In April 2011, Cartoonito became available to digital terrestrial in Italy.

Despite TCM 2 closing on 13 August 2013 at 4:00am, and being replaced with TCM +1 later in the day^{[citation needed]}, Cartoonito UK still continued to only broadcast from 4:00am to 8:00pm.

The channel's broadcast was extended by an hour in October 2013, so the channel now broadcasts until 9:00pm in the UK.^{[citation needed]}

Programmes Broadcast on Cartoonito

Current/upcoming programming

Late at night only

−

Former programming

Late at night only

International

Europe

Turner Broadcasting System Europe had announced it would rollout its UK-based preschoolers' channel Cartoonito across Europe, the Middle East and Africa, increasing the brand's distribution to 125 million homes in 112 territories.^[6] The channel closed on 30 June 2013 in Spain, along with Cartoon Network, with its shows moving to Boing.

Asia

On December 1, 2012, Cartoonito launched in Asia Pacific in conjunction with its localized website. A key market upon launch is the Philippines, which began transmission initially in SD on the country's largest cable provider, SkyCable^[7] Cartoonito is available as part of its Metropack and on an a la carte basis via Skycable Select.^[8]

India & Pakistan

In India & Pakistan, Cartoonito was launched as a morning block for a variant of the ian- Indian Cartoon Network, broadcasting for seven days a week, starting from August 7, 2013.

Middle East and North Africa

In the MENA region, an Arabic-dedicated version of Cartoonito was launched as a morning block for Cartoon Network Arabic, broadcasting for seven days a week, starting from September 4, 2011. Simultaneously, Cartoonito is also available in English in the Middle East via the Cartoonito block on the pan-eastern European Boomerang channel.

South Africa

In South Africa, Cartoonito was launched as a morning block for a variant of the pan-European Cartoon Network, broadcasting for seven days a week, starting from May 7, 2012.

References

External links

• Cartoonito's official UK website
• Cartoonito's official website in Asia Pacific

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