Carla Estrada

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Carla Estrada (born March 11, 1956 in Mexico City) is one of the foremost telenovela producers of Latin America.[1]

Statue of Carla Estrada in Mexico City.

In 2005, the Mexican government decided to place a statue of the producer in one of Mexico City's most important parks and on January, 2007 she appeared on People En Español's list of The 100 Most Influential Hispanics in the world. When aired in the United States, Estrada's telenovela Amor Real shocked the world by having higher ratings than all of the other television shows in America; placing Univision on top of American networks such as NBC and ABC.[2]

Estrada went to the UAM in Xochimilco to study psychology. She decided not to follow that career soon after, however, and she asked to have her major changed. Given a choice of new classes she could take, she chose communications, in part because her father was a journalist and her mother an actress.

Before graduating from the UAM in 1978, Estrada had already been hired by Televisa. She made history at Televisa by becoming the first woman producer in Mexican television history, but her beginnings were humble: at first, no celebrity wanted to work with her. Over the years this has changed, however, and she has produced some of Mexico's (and Latin America's) most famous soap operas, while working with such famous actors as Adamari López, Adela Noriega, Lucero, Gabriela Roel and many more. Estrada was asked to produce soap operas for Televisa by Victor Hugo O'Farril. Her first soap opera was Pobre Juventud. Before that, she had been the producer of the teen-oriented show, Xe-Tu, where many superstars, such as Gloria Trevi, participated.

Estrada has spoken about the abuse she had to go through during the production of Pobre Juventud, both on the mental and physical aspect. According to her, she was subjected to mistreatings by her own employees, who went as far as hitting her on her legs with a cable once, because they were not used to having a woman boss.

Estrada has also aimed the popularity of her shows towards noble causes such as raising millions of pesos to buy food for the Mexican homeless and a gigantic campaign to save the water.[citation needed] She has often spoken about the importance of transmitting positive messages through her shows and her fascination towards love stories.

Carla Estrada is considered by many, including personal friend Cristina Saralegui, to be the greatest soap opera producer in Mexico, and her soap operas generally have wide international acceptance. One of her projects, Amor Real, was once watched by 59 percent of the Mexican audience.

Filmography

Executive Producer

Notes

  1. Described as "one of the foremost telenovela producers in the world" by BBC News (UK), April 1, 2006 in How telenovelas conquered the world
  2. "Telenovelas Draw U.S. Viewers". ABC News. 2006-01-15. Retrieved 2011-08-31. 

External links

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