CRN Magazine
| Categories | trade magazine |
|---|---|
| First issue | June 7, 1982 |
| Language | English |
CRN was first launched as Computer Retail Week on June 7, 1982 as a magazine targeted to computer resellers - the same year that UK channel publication MicroScope Magazine was launched. It soon after renamed itself Computer Reseller News when it became apparent that the majority of sales for the personal computer would be to businesses, through a business to business sales channel, rather than to consumers through a retail sales channel.
Originally launched and published by CMP Media of Manhasset, New York, United States it was subsequently purchased by London based United Business Media as part of the $920 million acquisition of CMP. Computer Reseller News later changed its name to the acronym CRN and is still published today in India by UBM and by franchise publishers in a number of other countries including Australia, Denmark, Germany, the Netherlands, India, Poland, the United Kingdom, and the United States. The UK version of CRN is now published by Incisive Media and the US version is published by The Channel Company. CRN was originally one of more than 20 publications that covered the IT indirect sales channel.
In 2009 CRN's US version was recognized as a leading advertising medium for the IT industry by B2B's Media Power 50 ranking, which called it the "unrivaled leader in covering the channel".[1]
In January 2012, the UK version of CRN launched the CRN Sales and Marketing Awards. These awards recognise and reward the achievements of high achieving information and communications technology companies.[2]
References
- ↑ "Media Power 50: Information Technology | B2B Aa Free (no Sub Or Reg Required)". Btobonline.com. 2009-05-04. Retrieved 2013-09-20.
- ↑ "Home - CRN Sales & Marketing Awards 2013". Events.channelweb.co.uk. 2013-06-19. Retrieved 2013-09-20.