Bristol Broadcasting Company
 | |
| Type | Private |
|---|---|
| Industry | Entertainment, Broadcasting |
| Founded | early 1950s |
| Headquarters | Bristol, Virginia |
| Key people | Nininger Family, Owners |
| Products | radio |
| Website | www.bristolbroadcasting.com |
"Bristol Broadcasting Company" is a radio station chain operating 21 stations in three Southern United States markets: the Tri-Cities area of upper-east Tennessee and southwest Virginia (receiving its name from the twin cities of Bristol, Virginia and Bristol, Tennessee); Paducah, Kentucky; and Charleston, West Virginia.
In each market it operates a country music station with a rabbit mascot and the slogan "24 carrot country", a Top 40/CHR station under the title "Electric", and every News/Talk station carries the name "Super Talk". Each respective genre of stations include identical jingles, voice imaging and playlists. Some stations also share disk jockeys through voice-tracking for over nights. The only differences in these stations are their frequencies and call signs.