Blizzard Sport
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| Type | Subsidiary of Technica Group |
|---|---|
| Industry | Snowsports |
| Founded | 1945 |
| Headquarters | Mittersill, Salzburg, Austria |
| Products | Ski equipment |
| Website | www.blizzard-ski.com |
Blizzard Sport GmbH is an Austrian alpine ski manufacturer based in Mittersill, Salzburg, Austria.
History
Blizzard was established in 1945 by Anton Arnsteiner ("der Toni"), as he returned home from the second world war, in the family joinery workshop,[1] and started producing skis besides wooden furniture.
The Blizzard brand was registered in 1953. In 1954, Blizzard became the first manufacturer to mass-produce polyethylene ski bases. Blizzard's first expansion occurred in 1957 as well as the introduction of metal and fiberglass as new materials. 1963 saw a great part of the factory burned down. In 1970, as production reached 500,000 skis per year, company name was changed from "Blizzard Skifabrik Anton Arnsteiner" to "Blizzard GmbH". In 1976 a second production site was opened near Munich.
In 1980 Blizzard introduced the "Thermoski", after 6 years of development. In 1996 Blizzard introduced the first Carving ski, but it also applied for insolvency and was bought-up by US company SCOTT Sports.
It was sold to Karl Hofstätter (33.3%) and Anton Stöckl (66.6%) in 2005, who sold it to the Tecnica Group in 2006[2][3][4][5] and 2007, respectively. Sales of Blizzard skis are now completely integrated in the sale organization of Tecnica.
Alpine racing
Blizzard's presence on the FIS Alpine World Cup circuit is represented by several racers, including Austrian Reinfried Herbst and Japanese racer Akira Sasaki. As of February 25, 2007, Blizzard placed 10th in the overall World Cup points standings.[6]
In March 2007, Blizzard announced that former World Cup racer and US Pro Tour champion Bernhard Knauss would be taking over as Blizzard's race manager.[7]
References
- ↑ FAQ's from Blizzard Sport USA – blizzardsportusa.com
- ↑ "Blizzard geht an italienische Tecnica". Der Standard. 17 November 2006. Retrieved 24 January 2012.
- ↑ Ski Racing - Tecnica Group acquires Austrian ski maker Blizzard
- ↑ FREESKIER Magazine
- ↑ Tecnica Group Acquires Ski Maker Blizzard :: First Tracks!! Online Ski Magazine :: The ski and snowboard world at your keyboard
- ↑ Ski Racing - Atomic leads FIS alpine brand rankings
- ↑ Blizzard Ski - Blizzard Announces New Race Manager
External links
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