Beijing Hyundai

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Beijing Hyundai Motor Co., Ltd.
Native name 北京现代汽车有限公司
Type Private joint venture
Industry Automotive
Founded 18 October 2002
Headquarters Beijing, China
Area served China
Products Automobiles
Owner(s) Beijing Automotive Group (50%)
Hyundai Motor Company (50%)
Employees 6,300
Website www.beijing-hyundai.com.cn (Chinese)
Beijing Hyundai
Simplified Chinese 北京现代
Traditional Chinese 北京現代
Literal meaning Beijing Hyundai
South Korean name
Hangul 북경현대
Hanja 北京現代

Beijing Hyundai Motor Co., Ltd. is an automobile manufacturing company headquartered in Beijing, China, and is a 50:50 joint-venture between Beijing Automotive Group and Hyundai Motor Company. Established in 2002, it manufactures in Shunyi District, a satellite city of Beijing,[1] producing Hyundai-branded automobiles for the Chinese market.

2010 saw the company sell 700,000 vehicles.[2] Were it not a subsidiary such sales figures would have placed it as the sixth or seventh most-productive Chinese automaker. It did make the third most-purchased model in 2010 in China, the Elantra.[3]

History

In May 2002, Hyundai Motor and the Beijing Automotive Group signed a memorandum of understanding with the aim of creating a joint venture based around an existing Beijing factory. Hyundai begun to improve the plant's installations,[4] and on 18 October 2002 an equally owned joint venture between the two companies was established. While it was not the first arrangement between a foreign and a domestic automaker, Beijing Hyundai was the first to be approved by the Chinese government after its entry into the World Trade Organisation.[5] Beijing Hyundai initially expanded its production output through importation of key parts from South Korea and the creation of an integrated, Korean-owned supply network inside China.[6][7] As of 2012, average per year production since 2003 stands at roughly 370,000 vehicles,[8] but yearly output has grown over the lifetime of the project.[2]

Products

At least four Hyundai models have been solely sold on the Chinese market. These comprise: BT01, indigenously designed; Lingxiang (Chinese: 领翔), an interior-and-feature localized Sonata NF; Elantra Yuedong, a localized version of the Elantra; Verna, a city car;[9] All are tailored to Chinese tastes. The 5th generation Elantra is sold in China as the Langdong,[10] but little localization is likely to have occurred.

Hyundai Verna RC sedan 
Hyundai Elantra XD facelift front (only in China) 
Hyundai Elantra XD facelift rear (only in China) 
Hyundai Elantra Yuedong front (only in China) 
Hyundai Elantra Yuedong rear (only in China) 
Hyundai Elantra Langdong front (only in China) 
Hyundai Elantra Langdong rear (only in China) 
Hyundai Moinca - facelifted 4th-gen Sonata (only in China) 
Hyundai Sonata NFC (only in China) 
Hyundai Sonata VI front 
Hyundai Sonata VI rear 
Hyundai ix35 


Shouwang brand

Cheaper[11] products may be sold under a new, China-only brand name, Shouwang.[12] A concept vehicle was shown at car shows in China in 2011 and 2012, but the brand does not appear to have been launched, however.[13]

Production bases and facilities

As of 2013, the company has at least three production bases[10] as well as an R&D center, all of which are probably in the Linhe Industrial Development Zone of the Shunyi District, a satellite city of Beijing.[14] Two of these produce automobiles and the other, engines.[14]

Its first automobile production base was completed in 2003 and the second in April 2008.[15] Construction on a third Beijing base begun in late 2010 should be complete in the second half of 2012.[16] At least one of these facilities is 17 km from Shunyi Yangzhen.[17]

External links

References

  1. For ownership and company information, see BEIJING HYUNDAI OPENS NEW PLANT, ADDS NEW MODEL Hyundai Official Site, 2008-04-11
  2. 2.0 2.1 "Hyundai Motor reveals goals for sales in China". Korean JoongAng Daily. JoongAng Ilbo. Jan 17,2013. Retrieved 21 September 2013. 
  3. Top 10 Best-Selling Sedans and SUVs in 2010 chinaautoweb.com, January 14, 2011
  4. Oh, Je-Wheon (2010). "Manufacturing Capability and Competitive Strategies of Beijing Hyundai in China". In Abō, Tetsuo. Competing Chinese and Foreign Firms in Swelling Chinese Economy: Competition Strategies for Japanese, Western and Asian Firms. Global Cultural and Economic Research 5. LIT Verlag Münster. pp. 153–156. ISBN 978-3-8258-1740-4. 
  5. "Beijing Hyundai Co. , Ltd.". Chinacsrmap.org. Retrieved August 28, 2013. 
  6. Thun, Eric (2006). "Global Integration and the Challenge of Upgrading". Changing Lanes in China: Foreign Direct Investment, Local Governments, and Auto Sector Development. Cambridge University Press. pp. 238–239. ISBN 978-0-521-84382-9. 
  7. Doing Business in Beijing By China Knowledge Press Pte Ltd, Page 263 (2nd Ed., "2004 Edition"- 2005)
  8. "북경현대 제 2공장 탐방 노트- '현대 스피드' 용어의 산실" [Beijing Hyundai 2nd plant visit notes - birthplace of the term "Hyundai Speed"] (in Korean). Global-autonews.com. December 24, 2012. Retrieved August 28, 2013. 
  9. For the BT01, see HYUNDAI REVEALS THREE NEW MODELS AT SHANGHAI AUTO SHOW Hyundai Official Site, 2009-04-20
  10. 10.0 10.1 "Hyundai Motor Unveils China-Exclusive Elantra at the 2012 Beijing Motor Show". Hyundai Motor Company. 2012-04-23. Retrieved January 16, 2013. 
  11. "Hyundai to launch new sub brand in November". Chinacartimes. OCTOBER 12, 2011. Retrieved 2012-02-02. 
  12. "Short Torque". China Daily. 2011-11-28. 
  13. For 2011 appearance, see de Feyter, Tycho (November 20, 2011). "Beijing-Hyundai Shouwang BHCD-1 at the Guangzhou Auto Show". carnewschina.com. Retrieved January 16, 2013. 
  14. 14.0 14.1 Industrial tourism to Beijing Hyundai Auto Co. Ltd Press Release, Information Center of Shunyi District Government, 2009-4-12
  15. For first production base, see Beijing Auto Manufacturing Base Press Release, Information Center of Shunyi District Government, 2009-4-10
  16. "Short Torque: Hyundai's third facility", China Daily, 2010-12-06: 19 
  17. Part Overview Beijing Hainachuan Automotive Parts Co., Ltd.
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