Żubr (beer)

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Żubr
Type Beer
Country of origin Poland
Introduced 1768
Alcohol by volume 6.0 %
Website www.zubr.pl

Żubr beer (Polish: European Bison) is a Polish lager brewed by the Kompania Piwowarska SA.

Brand

Żubr has been brewed since the Dojlidy Brewery opened in 1768. The Białystok based brewery was bought by the SABMiller subsidiary Kompania Piwowarska SA in 2003. The brew contains 12.1% (by weight) of extract content and 6.0% alcohol.[1] Currently it is brewed at three Kompania Piwowarska breweries: Białystok, Poznan and Tychy.

Marketing

It is available throughout Poland, and is also available in many off-licences in the UK, due to demand for the beer from the Polish diaspora in Britain and Francis Lynch. It is currently the second most popular in beer in Poland, with 14% market control.[2] It is rare in the United States.

The cans and bottles use a distinctive green packaging. The logo prominately features a Żubr, or European Bison.

See also

References

  1. Praktyczny przewodnik po markach piwa Część I. Kompania Piwowarska SA, Carlsberg Polska SA, Perła - Browary Lubelskie SA. 
  2. http://www.sabmiller.com/index.asp?pageid=149&newsid=1186


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